TECHNOLOGY REVIEW Cambridge, Massachusetts 02142
AUDIT REPORT Magazine
Annual Frequency: 6 times/year Published by Massachusetts Institute of Technology
Field Served: TECHNOLOGY REVIEW serves emerging technology and business markets. AVERAGE CIRCULATION FOR 12 MONTHS ENDED DECEMBER 31, 2016: TOTAL AVERAGE CIRCULATION Audited Circulation
Publisher’s Statement Claim
Difference
% of Difference
3 -50 -47
0.0 -0.3 -0.0
Paid & Verified Circulation: Subscriptions: Paid Print Digital Issue Total Paid Subscriptions Verified Print Total Verified Subscriptions Total Paid & Verified Subscriptions Single Copy Sales Print Total Single Copy Sales Total Paid & Verified Circulation Rate Base Variance to Rate Base
136,322 14,472 150,794
136,319 14,522 150,841
7,000 7,000
7,000 7,000
157,794
157,841
-47
-0.0
8,639 8,639
10,266 10,266
-1,627 -1,627
-15.8 -15.8
166,433 150,000 16,434
168,107
-1,674
-1.0
PRICES Suggested Retail Prices (1) $6.99 $29.95
Average Single Copy Subscription Average Subscription Price Annualized (6 issue frequency) Average Subscription Price per Copy (1) For the Report period (2) Represents subscriptions for the 12 month period ended June 30, 2016.
Net
Average Price (2) Gross (Optional)
$38.46 $6.41
04-1188-8 48 W. Seegers Road • Arlington Heights, IL 60005-3913 • T: 224.366.6939 • www.auditedmedia.com
TOTAL CIRCULATION BY ISSUE
156,639 156,595 155,487 150,227 148,506 144,314
Print
14,472
13,835 13,836 13,966 15,103 15,589 14,504
Digital Issue
166,433
170,474 170,431 169,453 165,330 164,095 158,818
Total Audited Circulation
153,585
159,830 155,825 157,392 150,295 149,615 148,555
Print
14,522
14,006 14,032 14,116 15,132 15,456 14,389 168,107
173,836 169,857 171,508 165,427 165,071 162,944
Publisher’s Statement Claim Total Publisher’s Statement Claim
-1,674
-3,362 574 -2,055 -97 -976 -4,126
Difference
-1.0
-1.9 0.3 -1.2 -0.1 -0.6 -2.5
%
Total Paid and Verified Circulation
2016 Issue
151,961
Audited Circulation
Jan/Feb Mar/Apr May/Jun Jul/Aug Sep/Oct Nov/Dec
Digital Issue
Average Total Paid and Verified Subscriptions
Paid Subscriptions
164,117 159,963 160,781 154,870 154,955 152,360
-102 -181 -126 -55 145 40
Difference
-0.0
-0.1 -0.1 -0.1 -0.0 0.1 0.0
%
136,322
143,180 138,946 139,689 132,712 132,511 130,896
Print
14,472
13,835 13,836 13,966 15,103 15,589 14,504
Digital Issue
150,794
157,015 152,782 153,655 147,815 148,100 145,400
Total Audited Circulation
136,319
143,111 138,931 139,665 132,738 132,499 130,971
Print
14,522
14,006 14,032 14,116 15,132 15,456 14,389
150,841
157,117 152,963 153,781 147,870 147,955 145,360
-47
-102 -181 -126 -55 145 40
Difference
-0.0
-0.1 -0.1 -0.1 -0.0 0.1 0.0
%
Audited Circulation
Print
14,006 14,032 14,116 15,132 15,456 14,389
-47
Audited Circulation Total Audited Circulation
150,111 145,931 146,665 139,738 139,499 137,971
157,841
Publisher’s Statement Claim Total Publisher’s Statement Claim
Digital Issue
164,015 159,782 160,655 154,815 155,100 152,400 14,522
Single Copy Sales
Digital Issue
Print
13,835 13,836 13,966 15,103 15,589 14,504 143,319
Publisher’s Statement Claim Total Publisher’s Statement Claim
2016 Issue
150,180 145,946 146,689 139,712 139,511 137,896 157,794
Digital Issue
Jan/Feb Mar/Apr May/Jun Jul/Aug Sep/Oct Nov/Dec 14,472
Audited Circulation
143,322
Verified Subscriptions
Average Audited Circulation
Publisher’s Statement Claim Total Publisher’s Statement Claim
10,266
9,719 9,894 10,727 10,557 10,116 10,584
10,266
9,719 9,894 10,727 10,557 10,116 10,584
-1,627
-3,260 755 -1,929 -42 -1,121 -4,166
Difference
-15.8
-33.5 7.6 -18.0 -0.4 -11.1 -39.4
%
Digital Issue
6,459 10,649 8,798 10,515 8,995 6,418
Print
8,639
Total Audited Circulation
6,459 10,649 8,798 10,515 8,995 6,418
Digital Issue
8,639
Print
7,000 7,000 7,000 7,000 7,000 7,000
%
7,000
Difference
7,000 7,000 7,000 7,000 7,000 7,000
Publisher’s Statement Claim Total Publisher’s Statement Claim
7,000
Digital Issue
7,000 7,000 7,000 7,000 7,000 7,000
Print
7,000
Total Audited Circulation
7,000 7,000 7,000 7,000 7,000 7,000
Digital Issue
7,000
Print
Jan/Feb Mar/Apr May/Jun Jul/Aug Sep/Oct Nov/Dec
2016 Issue
Average
Page 2 of 3 • 04-1188-8 Alliance for Audited Media
SUPPLEMENTAL ANALYSIS OF AVERAGE CIRCULATION The following averages, as reported below, are included in Total Average Circulation and annotated here per applicable rules. See Notes. PRINT Publisher’s Audited Statement % of Circulation Claim Difference Difference
PAID SUBSCRIPTIONS Individual Subscriptions* Sponsored Sales TOTAL PAID SUBSCRIPTIONS VERIFIED SUBSCRIPTIONS Public Place TOTAL VERIFIED SUBSCRIPTIONS TOTAL PAID & VERIFIED SUBSCRIPTIONS SINGLE COPY SALES Single Issue Sales TOTAL SINGLE COPY SALES TOTAL PAID & VERIFIED CIRCULATION
32,787 103,535 136,322
32,799 103,520 136,319
-12 15 3
7,000 7,000
7,000 7,000
143,322
143,319
3
0.0
8,639 8,639
10,266 10,266
-1,627 -1,627
-15.8 -15.8
151,961
153,585
-1,624
-1.0
DIGITAL ISSUE Publisher’s Audited Statement % of Circulation Claim Difference Difference
-0.0 0.0 0.0
3,238 11,234 14,472
14,472
14,472
3,288 11,234 14,522
14,522
14,522
-50
-1.5
-50
-0.3
-50
-50
-0.3
-0.3
TOTAL Publisher’s Audited Statement % of Circulation Claim Difference Difference
36,025 114,769 150,794
36,087 114,754 150,841
-62 15 -47
-0.2 0.0 -0.0
7,000 7,000
7,000 7,000
157,794
157,841
-47
-0.0
8,639 8,639
10,266 10,266
-1,627 -1,627
-15.8 -15.8
166,433
168,107
-1,674
-1.0
*Included in Average Price calculation
ADDITIONAL ANALYSIS OF VERIFIED PUBLIC PLACE The following represents the average public place copies made available during the report period to the following public areas:
Verified Subscription:
Public Place
Business/ Professional Services
7,000
Public Place Other
Total Public Place Copies
7,000
AUDIT STATEMENT The difference shown in average paid and verified circulation in comparing this report with the Publisher’s Statements for the period audited is 1,674 copies per issue deduction. NOTES Sponsored Subscriptions: Copies purchased by a third party in quantities of 11 or more for distribution to consumers. Average Nonanalyzed Nonpaid: Average nonanalyzed nonpaid circulation for the period was: 2,650 FOR ADDITIONAL DATA PLEASE REFER TO WWW.AUDITEDMEDIA.COM MEDIA INTELLIGENCE CENTER
To Members of the Alliance for Audited Media: We have examined the circulation records and other data presented by this publication for the period covered by this report. Our examination was made in accordance with AAM’s Bylaws and Rules, and included such tests and other audit procedures as we considered necessary under the circumstances. In our opinion, the total average circulation for the period shown is fairly stated in this report, and the other data contained in this report are fairly stated in all respects material to average circulation.
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