WWF recommends

Fish in danger

KOM 821/04

❏ I would like to support WWF

• Choose locally fished/ produced fish

75% of commercially exploited fish stocks worldwide are either depleted or threatened by overfishing.

Pictures: Sutter / Gérard Lacz

Switzerland by joining the organisation (CHF 60 per year)

❏ I would like to give the consumer’s guide FISH to friends and colleagues. Please send me _______ free ex.

• Opt for MSC-certified fish products • Or choose Bio-labelled fish from aquaculture

Aquaculture often has a negative impact on the marine environment.

More on WWF’s fisheries work on www.panda.org/marine

By choosing responsibly sourced fish, you give both fishers and fish consumers a future.

Produced through generous support from the Oak Foundation.

© WWF Switzerland 2004 / Zanders Mega

Order form

FISH A CONSUMER’S GUIDE

Fish to eat

Think twice

Don’t buy

Albacore tuna (Thon jaune) F Pacific/Indian Ocean Atlantic salmon A Europe/Chile (Saumon Atlantique) Charr (Omble) A Switzerland/ France/Iceland Cod (Morue/Cabillaud) A Norway/Scotland Sardine F NE Atlantic/ Mediterranean Seabass (Loup de mer/bar) F Mediterranean Seabass (Loup de mer/bar) A Greece/France Seabream (Dorade royale) A Greece/France Skipjack tuna F Pacific/Indian Ocean (Thon à ventre rayé) Squid (Calamar) F SW Atlantic/SW Pacific Trout (Truite) A Switzerland/Europe Turbot A France

Alaska pollock (Lieu/colin d’Alaska) Atlantic salmon (Saumon Atl.) Bluefin tuna (Thon à nageoires bleues) Pangasius Cod (Morue/cabillaud) Hake (Merlan) Halibut (Flétan) Monkfish (Baudroie/lotte) Ocean perch (Sébaste) Plaice (Carrelet/plie) Shark (Requin) Shrimp (Crevette)

Ms.


Mrs.


Year of birth:

Family name: F F A

NE Pacific NE Pacific Scotland/Ireland

A F A F F F F F F A F

Europe SE Atlantic Europe Switzerland/EU North Pacific NE Atlantic SW Pacific Cornwall, UK NE Atlantic Vietnam/Ecuador NE Pacific

F A F F F A F F

Switzerland/EU Switzerland Switzerland/EU NE Atlantic North Atlantic Switzerland Switzerland/EU Switzerland/EU

Bio Labels for organically produced aquaculture products that respect animal needs and the environment.

Sole

F NW Pacific F N Atlantic F Atlantic/Pacific A F F F F F F F A

Vietnam Atlantic NE Atlantic N Atlantic NE Atlantic NE Atlantic NE Atlantic Worldwide Thailand/ Vietnam F NE Atlantic F = fished A = aquaculture

MSC Label for fish products coming from well-managed and sustainable fisheries, certified by the Marine Stewardship Council (MSC).

First name: Street, No.: Postcode / Town: Telephone: E-mail:

Date: Signature: 2143.14

Fil04

Please fill in and post in a stamped envelope to:

✁

MSC Alaska pollock (Lieu/colin) Alaska pollock (Lieu/colin) Bio Atlantic salmon (Saumon Atlantique) Blue mussel (Moule) MSC Cape hake (Merlu du cap) Carp (Carpe) Charr (Omble) Halibut (Flétan) Herring (Hareng) Hoki MSC Mackerel (Maquereau) Mackerel (Maquereau) Bio Organic Shrimp (Crevette) MSC Pacific salmon (Saumon d’Alaska) Perch (Perche) Perch (Perche) Pike (Brochet) Pollock (Lieu noir) Shrimp (Crevette) Bio Trout (Truite) Zander (Sandre) Whitefish (Féra)

WWF Switzerland Hohlstrasse 110, Postfach 8010 Zurich