Steve jobs’ explains rules for success Script: People say you have to have a lot of passion for what you are doing and it’s totally true and the reason is it’s so hard that if you don’t any rational person would give up. It’s really hard and you have to do it over a sustained period of time. So if you don’t love it, if you are not having fun doing it, if you don’t really love it, you are going to give up. And that’s what happens to most people, actually. If you look at the ones that ended up being successful in the eyes of society and those who didn’t, often times it’s the ones who were successful love what they did, so they could persevere when it got really tough. And the ones that did not love it quit. Because they are sane, right? Who would want to put up with this stuff if they don’t love it? So it’s a lot of hard work and it’s a lot of worrying constantly. If you don’t love you are going to fail. So you have got to love you got to have passion..and I think that’s the high order bit….The second thing is you have got be a talent skilled because no matter how smart you are you need a team of great people and you’ve got to figure out how to size people up fairly quickly, make decision without knowing people too well and hire them see how you do and refine your intuition and be able to help build an organization that can eventually build itself..because you need great people around you. Proposition de compte rendu: Les gens disent que vous devez avoir beaucoup de passion pour ce que vous faites et c'est complètement vrai parce que cela est si dur que si vous n’êtes pas passionné par votre travail la raison veuille que vous renoncerait. C'est vraiment dur et en plus vous devez le faire sur une période prolongée. Ainsi si vous n’aimez pas ce que vous faites, si vous ne vous amusez pas en le faisant et si vous ne l'aimez pas vraiment, vous allez y renoncer. En faite, c’est ce qui arrive à la plupart des gens. Si vous regardez ceux qui ont fini par réussir, aux yeux de la société et ceux qui n’ont pas réussi. La plupart du temps ceux qui ont réussi aiment ce qu’ils faisaient car cela leur donnaient la force de persévérer quand les affaires devenaient vraiment dures. Et ceux qui ne l'ont pas aimé arrêtent tout simplement. Puisqu'ils sont sensés et raisonnables, n’est ce pas ? Qui voudrait supporter un travail si dur et où le stress est constant. A tel point que si vous n’aimez ce que vous faites, vous allez échouer. Par conséquent il faut non seulement aimer mais on se doit d’être passionné par ce que l’on fait,.. Et je crois que c'est le point le plus important. Le deuxième point c’est qu’il faut être doué et qualifié parce que peu importe à quel point vous êtes futé, vous aurez besoin d'une excellente équipe et vous devez trouver comment jauger les gens assez vite, prendre les décisions sans vraiment bien connaitre les employés, les recruter..Chercher à affiner votre intuition et être capables d'aider à construire une organisation qui peut finalement se construire car vous avez besoin d’une équipe de gens qui ont un grand savoir faire autour de vous
HOW THE BIEOGRAPHY POTRAYS STEVE JOBS
A. 1. a. he was [...] the orchestrator of invention b. he could see the big picture c. he pushed [those innovations] 2 a. with relentless energy b. by creating [...] a company with lasting market power [...] filled with creative designers and daredevil engineers who will carry forward his vision c. his place in history/working with him was both infuriating and an inspiration d. an entrepreneur of the same stature as Henry Ford/the greatest business executive of our time e. working with him was both infuriating and an inspiration 3. Legend, innovations, revolutionize. 4. Long-lasting, creative, artistic, technologically-advanced, beautiful, aesthetic, powerful. 5. Creativity, inventiveness, resilience, perfectionism, good design. 6. Legend. 7. Both were at the origin of revolutionary concepts that changed people’s ways of life. Both were also extremely resilient in hostile environments. HOW THE ECONOMIST POTRAYS STEVE JOBS A. 1. He was not an engineer. 2. Product design and aesthetics, making advanced technology simple to use. 3. Taking half-formed ideas and showing how to achieve them. 4. A hippie, a rebel, an outcast. 5. “[he] ended up being hailed by many of those corporate giants as one of the greatest chief executives of his time.” 6. Showmanship, strategic vision, attention to detail, a specific management style. 7. Dictatorial/autocratic with his employees. 8. Fall from grace, period in the wilderness. 9. (examples) “an inspiration to any businessperson [...]”/“revived the ailing company he had cofounded and turned it into the world’s biggest tech fi rm”/“the fanatical loyalty he managed to inspire in customers”/“Many Apple users feel themselves to be part of a community with Mr Jobs as its leader.” 10. Combining emotion and computer technology. 11. All Apple devices bear their creator’s mark/are branded with his touch.
