AUTUMN WINTER 2011-12
Shulong coMfortabledragon
AUTUMN WINTER 2011-12
CO
AG
ON
The Shulong Secret R M F O R TA B L E D
The Shulong is the result of a long Chinese tradition of comfort and well being. Its strength stems firstly from its extraordinary and unique sole, produced following a “handcraft” and traditional method used in the past for the manufacturing of the Wushu* Shoes.
The Shulong has followed and fully respected this production process to offer a genuine, technical but also comfortable shoe. As a result, Shulong is now the only Chinese brand in Europe to distribute the real Wushu shoe, worn by the Shaolin monks and later by the masses. Let’s explain how the shoe is built...
1
3
Shulong AUTUMN/WINTer Collection 2011-12
In the oven, the rubber sponge inflates and becomes a thick and comfortable cushion filled with micro air bubbles.
But where is the
a The Upper built with all the cotton parts
(looks like a sock at this stage). b The Sponge (flat rubber piece at this stage) c The Outersole (rubber)
for 55 minutes at 125 degrees in a special oven!
difference with any ordinary canvas shoes? ordinary canvas shoes
a
w b
w
f
Insole
InflateD Sponge
c
2
fig. #02: Cut View after pressure cooking
Shulong Shoes
We assemble 3 parts:
The shoe is then “cooked”
Inflated Sponge: Cushion Filled With micro air bubbles
Rubber outersole
r
fffff
fig. #01: Cut View before pressure cooking
fig. #03: Inflated sponge forming
a cushion filled with micro air bubbles. For your best comfort.
carDboard
Insole
Rubber outersole
As a conclusion, The Shulong are not only cool shoes but they are also made to provide you with the best comfort and well being. Above all, all Shulong Shoes are delivered with a removable insole to provide even more comfort.
fig. #04: In most cases, there is no sponge
involved in the process, just a simple cardboard layer on which an insole is glued. This process is enough to create a shoe but not to generate an optimal comfort.
*Wushu: Literally means “martial art”. It is a more precise term than the widely used term kung fu, which can mean either martial art or “skill”. In the broadest sense, the word wushu may refer to any martial art in the world, though in practice it often refers to the modern sport named “wushu” or the various styles of Chinese martial arts.
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUSTREETLOW&HIGH
(I)
The timeless Shulong best seller with its crisp white canvas upper, a splash of trendy color through a solid band on the rubber sole, and matching colored logo. Comes with both plain white and matching colored laces.
ShuStreet Low RED Ref.: SS-L-red 218
ShuStreet Low NAVY Ref.: SS-l-NAV 218 ShuStreet Low Black Ref.: SS-L-BLK 218
ShuStreet Low GREEN Ref.: SS-L-GRN 218
All ShuStreet are delivered with spare laces!
Characteristics: Upper: 100% Cotton Lining: 100% Cotton Sole: 100% Rubber Sizes: 36 to 45
ShuStreet HIGH BLACK Ref.: SS-H-BLK 218
ShuStreet Low PINK Ref.: SS-L-pin 218
ShuStreet Low grey Ref.: SS-L-GRY 218 P. 07
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Shulong AUTUMN/WINTer Collection 2011-12
ING Col LIN
ShuStreet Low black-beige Ref.: SS-l-BBG 218
on
ed Cott or
NEW: this Autumn-Winter, ShuStreet is also available in black version for a more groovy look!
ShuStreet-W Low BLUE Ref.: SSw-l-BLU 218
Characteristics: Upper: 100% Cotton Lining: 100% Cotton Sole: 100% Rubber Sizes: 36 to 45
ING Col LIN
ShuStreet HIGH black-beige Ref.: SS-H-BBG 218
ShuStreet-W Low YELLOW Ref.: SSw-l-YEL 218
ed Cott or
on
All ShuStreet are delivered with spare laces!
on
ed Cott or
ed Cott or
ShuStreet-W Low GREEN Ref.: SSw-l-GRN 218
NG Co LINI l
(II)
on
SHUSTREETLOW&HIGH
ING Col LIN
Shulong AUTUMN/WINTer Collection 2011-12
ShuStreet-W Low ORANGE Ref.: SSw-l-ORA 218
P. 09
Shulong AUTUMN/WINTer Collection 2011-12
ING Thick LIN
ShuStreet Low Plus Grey Cit Ref.: SS-lP-GRC 218 tton J Co
ING Thick LIN
tton J Co
ING Thick LIN
ING Thick LIN
ING Thick LIN
ShuStreet Low Plus BEIGE Ref.: SS-lP-BEI 218
tton J Co
sey er
ING Thick LIN
tton J Co
sey er
tton J Co
sey er
sey er
tton J Co
ShuStreet Low Plus Grey Ref.: SS-lP-GRY 218
ING Thick LIN
ING Thick LIN
ShuStreet Low Plus NAVY Ref.: SS-lP-NAV 218
tton J Co
sey er
This Autumn-Winter’s variation of the ShuStreet: a sleek style with Navy, Grey or Beige canvas uppers, extended color on the front sole and a matching colored thick cotton jersey lining to keep you warm. The high top version also features an enlarged Shulong logo matching the colored soles and lining for a sporty edge.
tton J Co
sey er
(I)
sey er
SHUSTREETPLUS
sey er
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Shulong AUTUMN/WINTer Collection 2011-12
All ShuStreet Plus are delivered with spare laces!
Characteristics: Upper: 100% Cotton Lining: 100% cotton jersey Sole: 100% Rubber Sizes: 36 to 45
ShuStreet HIGH Plus NAVY Ref.: SS-HP-NAV 218
ShuStreet HIGH Plus Grey Ref.: SS-HP-GRY 218
ShuStreet HIGH Plus BEIGE Ref.: SS-hP-BEI 218
ShuStreet HIGH Plus Grey Cit Ref.: SS-hP-GRC 218
P. 11
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
nim
PATTERN Skin al
ING Col LIN
ed Fur or
Characteristics: Upper: 100% Cotton Lining: 100% Polyester Sole: 100% Rubber Sizes: 36 to 45
ShuStreet Low Plus BLACK MT Ref.: SS-lP-BMT 218 ed Fur or
ING Col LIN
ShuStreet Low Plus BLACK RR Ref.: SS-LP-BRR 218
All ShuStreet Plus are delivered with spare laces!
ed Fur or
LINING A
New trendy versions of the ShuStreet Plus are also available: Glamorous High Plus Panther with its enlarged gold shiny Shulong logo and its amazing fur panther lining. Dare to be chic this winter! Black versions feature colorful fur lining as well as matching logo and insole. Note the special eyelet!
ING Col LIN
ed Fur or
(II)
ING Col LIN
SHUSTREETPLUS
ShuStreet HIGH Plus PANTHER Ref.: SS-hP-PAN 218
ShuStreet HIGH Plus BLACK RR Ref.: SS-hP-BRR 218
ShuStreet HIGH Plus BLACK MT Ref.: SS-HP-BMT 218
P. 15
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHULOOKLOW&HIGH
Tra n
Tra n
Go for the classic and timeless Black or Natural PU models! Ultimate touch this season, they come with transparent logos.
Characteristics: Upper: 100% PU Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
t logo ren a sp
ShuLOOK HIGH BLACK Ref.: SPU-H-BLK 218
ShuLOOK HIGH NATURAL Ref.: SPU-H-NAT 218
ShuLOOK LOW BLACK Ref.: SPU-L-BLK 218
ShuLOOK LOW NATURAL Ref.: SPU-L-NAT 218
t logo ren a sp
P. 17
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Shulong AUTUMN/WINTer Collection 2011-12
ING Col LIN
ed Cott or
ING Col LIN
ING Col LIN
ShuLOOK HIGH GREY-PIVOINE Ref.: SPU-H-GPI 218 on
ed Cott or
on
on
ed Cott or
ShuLOOK HIGH NAVY-YELLOW Ref.: SPU-H-NYE 218 ING Col LIN
ING Col LIN
ShuLOOK HIGH BLACK-BLUE Ref.: SPU-H-BBL 218
ed Cott or
on
ShuLook are now available in six different colors with enlarged Shulong logo. PU upper with matching colored logo, lining, sole and shoelaces, be stand out this winter!
ed Cott or
on
(I)
on
SHULOOKHIGH
ed Cott or
NG Co l LINI
Shulong AUTUMN/WINTer Collection 2011-12
All ShuLook are delivered with spare laces!
Characteristics: Upper: 100% PU Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
ShuLOOK HIGH BLACK-GREY Ref.: SPU-H-BGR 218
ShuLOOK HIGH OLIVE-ORANGE Ref.: SPU-H-OOR 218
ShuLOOK HIGH WHITE-TURQUOISE Ref.: SPU-H-TWH 218 P. 19
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUCLASSICLOW The classic Shulong is a must have. The shoes feature a canvas upper matching the rubber sole for all day comfort and durability. New: trendy tartan fabrics for upper or lining!
For upper or lining, trendy Tartan FABRICS
Characteristics: Upper: 100% COTTON Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
ShuCLASSIC LOW WHITE Ref.: SC-L-WHI 218
Navy, Beige, and Grey colors are
ShuCLASSIC LOW GREY Ref.: SC-L-GRY 218
ShuCLASSIC LOW BLACK Ref.: SC-L-BLK 218
ShuCLASSIC LOW BEIGE Ref.: SC-L-BEI 218
ShuCLASSIC LOW NAVY Ref.: SC-L-NAV 218
All ShuClassic are delivered with red laces! ShuCLASSIC LOW TARTAN RED Ref.: SC-L-TRE 218
ShuCLASSIC LOW TARTAN BLUE Ref.: SC-L-TBL 218 P. 23
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUCLASSICHIGH The classic Shulong is a must have. The shoes feature a canvas upper matching the rubber sole for all day comfort and durability. New: trendy tartan fabrics for upper or lining!
ShuCLASSIC HIGH WHITE Ref.: SC-h-WHI 218
ShuCLASSIC HIGH BLACK Ref.: SC-h-BLK 218
All ShuClassic are delivered with red laces! For upper or lining, trendy Tartan FABRICS
Characteristics: Upper: 100% COTTON Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Navy, Beige, and Grey colors are
ShuCLASSIC HIGH GREY Ref.: SC-h-GRY 218
ShuCLASSIC HIGH BEIGE Ref.: SC-h-BEI 218
ShuCLASSIC HIGH TARTAN RED Ref.: SC-h-TRE 218
ShuCLASSIC HIGH NAVY Ref.: SC-h-NAV 218
ShuCLASSIC HIGH TARTAN BLUE Ref.: SC-h-TBL 218 P. 25
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUWOOLLOW&HIGH
(I)
An enhanced ShuClassic with wintery wool fabric for a warm and elegant feel. Comes in 3 combinations.
ShuWool HIGH BLUE Ref.: SW-H-BLU 218
ShuWool HIGH RED Ref.: SW-H-RED 218
ShuWool HIGH CITRINE Ref.: SW-H-CIT 218 Embroidery blazon
Characteristics: Upper: Mix Wool / Nylon Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
ShuWool LOW BLUE Ref.: SW-L-BLU 218
ShuWool LOW RED Ref.: SW-L-RED 218
P. 29
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUWOOLHIGH
NG BLA LINI
(II)
More new arrivals in the ShuWool family!
SHUWOOL STRIPES and DEER #03 et Deer #04
SHUWOOL DEER #01 et Deer #02
Characteristics: Upper: Mix Wool / Nylon Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Characteristics: Upper: Mix Wool / Nylon Lining: 100% Polyester Sole: 100% Rubber Sizes: 36 to 45
ShuWool HIGH Stripe#02 Ref.: SW-H-ST2 218
fur
ShuWool HIGH DEER#01 Ref.: SW-H-dh1 218 NG LINI BLA
ShuWool HIGH Stripe#01 Ref.: SW-H-ST1 218
CK
ShuWool HIGH DEER#03 Ref.: SW-H-dh3 218
fur CK
ShuWool HIGH DEER#02 Ref.: SW-H-dh2 218
ShuWool HIGH DEER#04 Ref.: SW-H-dh4 218 P. 31
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Shulong AUTUMN/WINTer Collection 2011-12
ShuSUIT LOW TENNIS Ref.: SUI-L-TEN 218
ING Pur LIN
e Soft C pl
ING Pur LIN
ING Pur LIN
ING Pur LIN
ING Pur LIN
ING Pur LIN p
ING Pur LIN
ING Pur LIN
ShuSUIT LOW PIED DE POULE Ref.: SUI-L-PDP 218
ShuSUIT HIGH ROUGH Ref.: SUI-H-ROU 218 ton ot
ShuSUIT LOW CHEVRON Ref.: SUI-L-CHE 218
e Soft C pl
e Soft C pl
ton ot
Characteristics: Upper: 100% Nylon Lining: 100% Cotton Sole: 100% Rubber Sizes: 36 to 45
ShuSUIT HIGH TENNIS Ref.: SUI-H-TEN 218 ton ot
SHUSUIT PIED DE POULE
Characteristics: Upper: Mix Wool / Nylon Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
e Soft C pl
ton ot
SHUSUIT CHEVRON, TENNIS and ROUGH
ton ot
e Soft C pl
ShuSUIT HIGH PIED DE POULE Ref.: SUI-H-PDP 218
e Soft C pl
ton ot
ShuSUIT HIGH CHEVRON Ref.: SUI-H-CHE 218
e Soft C pl
ton ot
Be chic this winter with this sophisticated version of the ShuWool that can be worn with anything for any circumstances! Available in 4 elegant patterns, both in low and high versions.
Soft C le
ton ot
SHUSUITLOW&HIGH
Shulong AUTUMN/WINTer Collection 2011-12
ShuSUIT LOW ROUGH Ref.: SUI-L-ROU 218 P. 33
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUALPINEHIGH Novelty of the season, the ShuAlpine has a distinctive sporty and “old school” look. Comes in 4 high versions.
Print on glossy textilE
ShuALPINE HIGH NORTH#01 Ref.: SHA-H-NO1 218
ShuALPINE HIGH NORTH#02 Ref.: SHA-H-NO2 218 LINING Lini
fur ng
AMAZING wool PATTERN SHUALPINE NORTH#01 and #02
SHUALPINE NORTH#03
SHUALPINE NORTH#04
Characteristics: Upper: 100% Polyester Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Characteristics: Upper: Mix Wool / Nylon Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Characteristics: Upper: Mix Wool / Nylon Lining: 100% Polyester Sole: 100% Rubber Sizes: 36 to 45
ShuALPINE HIGH NORTH#03 Ref.: SHA-H-NO3 218
ShuALPINE HIGH NORTH#04 Ref.: SHA-H-NO4 218 P. 37
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
SHUSUEDELOW&HIGH
d logo sse bo
Characteristics: Upper: 100% Suede Leather Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Em
Em
Stand out this winter with this elegant and warm model : with its colored Suede upper that will give a dressed-up touch to any outfit! Available in 3 colors, both in low and high versions.
d logo sse bo
ShuSUEDE HIGH BLUE Ref.: SUE-H-BLU 218
ShuSUEDE HIGH GRENADINE Ref.: SUE-H-GND 218
ShuSUEDE HIGH CHOCOLAT Ref.: SUE-H-CHO 218
ShuSUEDE LOW BLUE Ref.: SUE-L-BLU 218
ShuSUEDE LOW GRENADINE Ref.: SUE-L-GND 218
ShuSUEDE LOW CHOCOLAT Ref.: SUE-L-CHO 218
P. 41
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
Em
Shulong has finally introduced the perfect ShuLeather, the black and brown color with embossed Shulong logo. Be cool this winter with these sport and trendy new models!
Em
SHULEATHERLOW&HIGH
Characteristics: Upper: 100% Leather Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
d logo sse bo
ShuLEATHER HIGH BLACK Ref.: SLE-H-BLK 218
ShuLEATHER HIGH BROWN Ref.: SLE-H-BRO 218
ShuLEATHER LOW BLACK Ref.: SLE-L-BLK 218
ShuLEATHER LOW BROWN Ref.: SLE-L-BRO 218
d logo sse o b
P. 43
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Shulong AUTUMN/WINTer Collection 2011-12
SHUDENIM DENIM #02
Characteristics: Upper: 69%cotton / 30%Tencel / 1%Spandex Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Characteristics: Upper: 100% Nylon Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
LINING Lib
ShuDENIM LOW DENIM#01 Ref.: SDE-L-DE1 218
LINING Lib
ShuDENIM HIGH DENIM#02 Ref.: SDE-H-DE2 218 ty FLOW er
ERS
SHUDENIM DENIM #01
ty FLOW er
ERS
LINING Lib
ShuDENIM HIGH DENIM#01 Ref.: SDE-H-DE1 218
ty FLOW er
ERS
Newcomers to the stylish denim family. Contrasted fabrics for uppers and pretty liberty flower lining, that’s it! Available in High and Low versions.
ty FLOW er
ERS
SHUDENIMLOW&HIGH
LINING Lib
Shulong AUTUMN/WINTer Collection 2011-12
ShuDENIM LOW DENIM#02 Ref.: SDE-L-DE2 218
P. 47
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Shulong AUTUMN/WINTer Collection 2011-12
Shulong AUTUMN/WINTer Collection 2011-12
YOURSHULOW&HIGH Your opportunity to become a designer and customize your gear! Choose your logo and shoe lace color to create your own unique model. An easy and fun “Do it yourself” concept. Also comes with a Pebeo textile pen for extra customization possibilities! Available in Black, White and a new Denim version, all in Low and High versions.
YOURSHU BLACK & WHITE
YOURSHU denim
Characteristics: Upper: 100% COTTON Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
Characteristics: Upper: 69%cotton / 30%Tencel / 1%Spandex Lining: 100% COTTON Sole: 100% Rubber Sizes: 36 to 45
YOURSHU HIGH BLACK Ref.: YUS-H-BLK 218
YOURSHU HIGH WHITE Ref.: YUS-H-WHI 218
YOURSHU HIGH DENIM Ref.: YUS-H-DEN 218
YOURSHU LOW BLACK Ref.: YUS-L-BLK 218
YOURSHU LOW WHITE Ref.: YUS-L-WHI 218
YOURSHU LOW DENIM Ref.: YUS-L-DEN 218 P. 49
Packs composition: Pack Woman 01: 2/4/4/2 >Sizes 36 to 39 Pack Woman 02: 1/2/3/3/2/1 >Sizes 36 to 41 Pack man 04: 1/2/3/3/2/1 >Sizes 40 to 45
coMfortabledragon
The Shulong’s strength stems firstly from its extraordinary sole. It envelops the foot and firmly supports it. As comfortable as a slipper, as dynamic as a running shoe, the sole is the result of a holistic Chinese approach to design. The Shulong blends several rubbers and cotton fabrics to achieve a unique product. Well-being, comfort and foot relaxation are the pillars of the Shulong philosophy, the Shulong touch.
Head Office WE Link - Unit D, 21/F, Max Share Centre - 373 King’s Road, North Point Hong Kong
[email protected] We Link Ltd Shanghai Office
Wuyuan Lu 65, Blg 6, Room 301 Zip: 200031 Shanghai, China Fax : +86 21 64 37 38 90
www.shulong-shoes.com
YOUR contact:
photographs noncontractual
Shulong
The Shulong is the fruit of a long Chinese tradition of comfort and well-being. Manufactured since the 1930’s, it was at first a favorite with monks who prized its comfort, durability and flexibility. These attributes were soon discovered by the masses, and this shoes style has been a best seller ever since.
