VERVELLE Olivier

J.

CN2011

Co ncept Present ation:

A Updub is a type of video that combines lip synching and audio dubbing to make a music video. It is made by filming ISG

studen~lip synching throUg~)e schoollSG. The main

objective of this project is to mllke the This video will be

sha~on YouTube,

promot~~à; Business School on the Internet.

Dailymotion and others websites. We need to show,t6

other(schOOIS that we have a good atmosphere in schoal and showf that everyone is proud of 15G.Most of the famous bu si ness school ma;1e a lipdub 1ast yea r ta present their school 50 we have to do the same. The students of ISG are able ta do something better than mast of these business school.

Il.

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The team in charge of Updub

Vervelle Olivi er: Team manager Wlodkowski Philippe: Communicatio'? Oepartment Treca Cyril : Artistic Department Yesilcimen Annie: choreography department Thibault Adrian: Legal department Pozzuoli Carole: Communication'tc:fepartment Grégoire lefebure, Aziz BenRomdane, Quentin filou , Junior Upelele, Sara Benb ouriche : staff

Th e team (w ho

i1in charge of lipdub has different profiles. Sorne people like juni or Upelele

and Annie Yesilcimen are gaod as

choreograph e ~ a nd

Treca Cyril, Sara Benbouriche create

advertising about lipdu b ISG . Each R}foptedn team ha Je a particular profil e. It allows us t o be more efficient. Sorne people like Cyril Treca

~nd me have experience if{ ;;~J!ct Ifke t i:tat A

because we orga nized

a weekend for new I S~ students 2 years ago.

Project lipdub seems ta be the biggest communicatio rt

mission,..e.A5~( , .. - . '

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III.

What(!re the stakes ~a lipdub?

Internai :

-

Nawadays lI'e

liP~Ub seems ta be the main important project . , y

-t...

Jêo mmunicatio~ iR""ISG . It allows)6 IS~ stud e ~ to join each oth e~ in .rsame praject. This project is composed ' ; five different associations: ISG TV, ISG Cam, BDE , ISG Junior Con seil. , ~) 10."", u) It.uows reinforcing the ~ÇI~ ~.s.j~ n between th'e s tuden ~ a nd teachers.1.n ISG. External:

'" p•• L\",~)

-il

r

w

l~romoti 9n ()f school: ~e can show ~eal esta te,

who study

in.~~~

It"\ allowst(chaol ta show

BeE

vJ

'iJl. city and peopl e

~ various accredit~tians : VISA / Ma step Oegree /

·Jt Reinforcejt he visi on of dynamism and adaptability! ef1SG'.'" People concerned by the project :

IV.

\oJ 4: '"{ \,J As 1 already sa id before, this project is composed.El' everybody who studying or tea;.!!..ing i!l...

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ISG.

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