Skema Masters of Science

Another of our basic tenets is that graduates should .... a high level of cultural and social life enriched by the diversity ..... accountancy; administrative and financial management. .... Senior consultants and partners: they will address Information.
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Skema Masters of Science

Table of contents Message from the Dean Vision and Ambition At Home Worldwide Governance Skema’s International Recognition Message from the Director of Postgraduate Programmes Top Quality Programmes 10 Reasons to Choose a SKEMA MScs Programme Overview

3 4 6 8 9 10 11 12 13

Auditing, Control, Information Systems & Consulting MSc Auditing, Management Accounting, and Information Systems MSc Information Systems Management

14 16

Finance MSc Corporate Finance MSc Financial Markets and Compliance MSc International Finance

18 20 22

Human Resources Management MSc Human Resources Management

24

Knowledge Economy, Innovation & Responsible Management MSc Applied Economics MSc Entrepreneurship and Innovation

26 28

Marketing MSc Doing Business in Asia MSc Events and Meetings Management MSc International Business MSc International Marketing and Business Development MSc Luxury and Fashion Management MSc Strategic Tourism Management MSc Web Marketing and Project Management

30 32 34 36 38 40 42

Strategic Project and Programme Management MSc International Project Management MSc Project and Programme Management and Business Development

44 46

Supply Chain Management And Purchasing MSc Logistics, Supply Chain and Project Management MSc Supply Chain Management and Purchasing

48 50

BA&M Business Administration and Management Programme MSc Preparatory Programme

52 53

Applying Practical Information

54 55

O

On June 30th 2009, Ceram Business

School and the ESC Lille School of Management announced their merger declaring their intention to launch an ambitious project unique in France: a business school aimed at training the deciders of tomorrow’s world, a more responsible and more ethical world, where interconnected hubs will be working together in the knowledge economy.

For the first time in France, two high calibre institutions have decided to achieve this ambition together.

Our new institution holds three core ideas in common: → Firstly we know that your future lies more and more in your capacity to understand how to make the most of a multicultural and international world; → Secondly, we are convinced that the combined strength of our respective institutions and their different localities guarantee our continuing international development; → Finally, we know that our sharing these strengths gives us the leading edge in deploying our pioneering international project.

For each of you, SKEMA will mean more choice, greater opportunities, a larger number of professors, increased learning opportunities and enhanced individual contact with professors and other staff. At SKEMA you will experience ambitious, innovative and original ways of teaching and learning. SKEMA Business School is already the largest French business school in terms of student numbers and second largest for the number of professors. Its budget matches its ambitions, and during the months to come the combined potential of the founding schools will be called into play for the lasting benefit of current and future students. Our project is an opportunity for all of us. I am sure you have understood that your education, your success and your self-fulfilment lie at the very heart of SKEMA’s development strategy and I know that all the teams on the different SKEMA campuses share my personal commitment to helping you make the most of this opportunity. Alice Guilhon

Dean

To sum up, now is the ideal time for both schools to move on; to create a new identity forged from our respective DNA and our common values.

We want to create a school for leadership with campuses worldwide. We want to train future decision makers who understand their environment, who can adapt to it and initiate sustainable action. We want our school to be an international reference among business schools: a reference which is innovative and different with a clear vision of the knowledge economy as the new business environment. All this lies behind the creation of...

SKEMA: a name with universal values The word comes from the ancient Greek skhêma signifying a form, a figure or the constitution of an object. This gave the Latin schema, and later the French schéma or scheme. For the school, the name refers to the new mental schemas and methodologies which we must adopt if we are to succeed in the business world of the 21st century . SKEMA, the Management School for the Knowledge Economy This clear statement of the school’s mission ensures worldwide visibility while reinforcing our basis in business education. The atypical and eye-catching letter K conveys the brand’s strength and its ambition to construct knowledge through innovative teaching and learning. It shows also our break with tradition, differentiating the brand while recalling what it stands for: Knowledge.

Message from the Dean

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Vision - Ambition Knowledge makes the difference

A school for leadership with campuses worldwide to train the decision makers of the knowledge economy. These pioneers will understand and adapt to their environment generating sustainable performance.

The company environment has changed radically giving rise to new expectations, and needs decision makers with a different profile. This is the world of the knowledge economy. Twenty-first century companies will need to be responsible, intelligent, adaptable and innovative. This is the challenge of the knowledge economy where man is back at the centre of things. This new economy means: → reinforced globalisation → a need for continuous innovation and a growing share of non-material elements, like brands, services and information, which will make the difference between winning and losing in business → a greater need for education and training to provide companies with human resources capable of innovating and managing to keep ahead of new challenges. This is why knowledge management and information systems are two essential components of the knowledge economy – without them, companies cannot remain competitive. If companies want to activate these factors of competitiveness, they must also master the management of human resources,



04 Vision – Ambition

innovation and the immaterial... and they must not neglect their impact on the environment. Sustainable development is now at the heart of company strategy along with other societal expectations. Companies must manage risk and social and environmental responsibility. This means exploiting their possibilities whilst managing their negative effects. Our students will benefit from learning in a school where developments in the knowledge economy are central to the research carried out by faculty. SKEMA’s programmes reflect our vision of tomorrow’s world, a world whose opportunities are yours.

Multicultural leaders prepared for a world with shifting centres of gravity, where cultures mix and diversify. We live in a global economy where the economic and political centres of gravity have shifted. We must now take account of the total reorganisation of the world economy which is being played out before our eyes today. The future of education lies in breaking down barriers and mixing between cultures. Future leaders must be able to network; they must be mobile and able to work with many different cultures. They must know how to negotiate

with each nationality on his or her home territory, adapting to each new experience and learning to adapt to the next. We will continue to develop our international exchanges with partner universities, but we also wish to develop our own campuses across the globe wherever tomorrow’s economy is on the march; this is because nothing can replace the direct experience of an internship in another country. We think that this is the best possible way to learn how to be truly international. Since September 2009 SKEMA students have had access to five campuses on several continents. In 2010, a new campus in the United States will enlarge our students’ choice of destinations abroad. For this we have chosen another highly internationalized school with French campuses and 35 % international students. This will enable our students to live in a complex global environment using English as a common language within a culturally diverse student community.

1

Sophia Antipolis Campus

2

Lille Campus

3

Paris La Défense Campus

4

Paris La Villette Campus

5

Casablanca Campus

6

Suzhou Campus

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USA Campus: open in 2010

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A few figures

Campuses in Brazil, Australia, Russia and India will open after 2010

→ 6,245 students (largest French Business School) → 138 permanent professors (2nd largest number in French business schools) → 55-million-euro budget (3rd biggest for French business schools) → 20,000 graduates throughout the world → 268 publications, 70 CNRS stars → Over 65 student associations

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Educating tomorrow’s decision makers through a flexible system offering real choice to learners. → Producing ethical decision makers who are aware of their responsibilities and whose actions make a difference. → Being part of SKEMA does not mean only learning the basics of good management. It also means learning about corporate social responsibility and sustainable development. → Decision makers in line with new management practices who have learned through new pedagogical practices. SKEMA also means expertise for the

future: innovative project management, information management, knowledge management and the management of client relations, management in a globalized system, mergers and acquisitions, risk management... Another of our basic tenets is that graduates should have dual skills. This has always been a strong feature of the founding schools of SKEMA. We wish to reinforce it to make sure that our graduates arrive on the job market with the best possible prospects for their chosen career. Creating a new business school means creating a new model of teaching and learning. Core to this is the use of multimedia technologies and the Internet to improve

the quality of courses and facilitate access to resources and services. It also means working in collaboration, often at a distance, enabling students to develop skills that will help them to continue learning long after their schooldays are over. Students define their own learning path and become masters of their own education. Independence and freedom are SKEMA’s watchwords. We want to transform the system, where students learn a pre-configured course syllabus, to an environment where each student chooses his or her own learning path. But students are not left to sink or swim. They are guided to independence by a group of specialists who include managers, career advisors, professors, and alumni.

Vision – Ambition

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At Home Worldwide

Lille

Paris La Villette

Skema Business School has five campuses: in France (Lille, Paris La Villette, Paris La Défense, Sophia Antipolis), China (Suzhou) and Morocco (Casablanca). The campuses are located in well-known science parks or business centres and offer students exceptional opportunities and career prospects. Plans for future campuses are under way: the USA (2010), India and Brazil.

Paris La Défense

Lille, the hub of Europe

The Nord-Pas de Calais region is the youngest and most highly populated region of France. Lille is the biggest and the most thriving student city outside Paris. Northern France offers a dynamic business environment and hosts the largest number of headquarters of leading companies after Paris. The Nord-Pas de Calais is also the biggest centre for the mail-order industry in Europe; the region attracts the most foreign investment, is the second biggest area for insurance companies, and the third biggest financial market in France. It has a highly developed textile industry and is the third most important in France for exports and the automotive industry. Lille is the cradle of mass retailing and hosts many world famous companies. This 20,000-square-metre modern, functional campus is located in the heart of the city’s business centre, a stone‘s throw from the old town and Lille’s Grand Place. It is conveniently situated between two TGV stations with Paris only an hour away, Brussels 38 minutes and London 1 hour 20.

Paris, La Villette and La Défense

The City of Lights continues to be one of the most stimulating cities in the world as a centre of cultural and economic activity. At the heart of French business, intellectual and cultural life, Paris hosts millions of visitors year-round who come to marvel at the wealth of history, art and entertainment the city has to offer. Competitive industries, business innovations, high-level education, and tourism have turned Paris into the favourite city of business professionals and young graduates. For career-oriented young people, Paris is the place to be and SKEMA’s Paris campuses give students the chance to work and learn in a city of unlimited opportunities. Before both campuses are incorporated in one site, SKEMA students can choose between the two Paris campuses. → La Villette Campus The campus occupies two floors in the Tour La Villette. 2,045 square metres equiped with the latest information and communication technologies. The La Villette campus is ideally situated with fast access to central Paris and main motorways. Close by, the Parc de La Villette and the Cité des Sciences et de l’Industrie make this a high potential, dynamic environment chosen by many companies.



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At Home Worldwide

Sophia Antipolis

Suzhou

→ La Défense Campus The campus is located in the Pôle Léonard de Vinci in the heart of La Défense. This modern area is only a 10-minute metro ride from the Champs-Elysées, or 20 minutes from the Eiffel Tower. La Défense is home to a population of 20,000, with 1,500 companies (15 of which are among the world top 50) employing 150,000 people. Many companies especially banks and insurance companies have left their former neighbourhoods to set up here.

Sophia Antipolis, at the heart of the French Riviera

The French Riviera is without doubt one of the most attractive areas in France for tourism. It has lovely weather and beautiful varied landscapes, not to mention 120 km of Mediterranean coast. It is no secret that the French Riviera attracts thousands of tourists every summer. 3900 events are held here every year – it’s all part of the Côte d’Azur. The rolling countryside of the “Alpes-Maritimes” is an invitation for all outdoor activities from trekking and skiing in the mountains to swimming and sailing in the beautiful Mediterranean Sea. In economic terms, the region is one of the most dynamic in Europe. With over one million inhabitants, the French Riviera has become a strategic location for companies in sectors as varied as high technology, tourism, luxury or international finance. The campus lies at the heart of Europe’s best known science park whose success is directly linked its quality of life and exceptional environment. The area offers not only its natural beauty, but also a high level of cultural and social life enriched by the diversity of its population. Sophia Antipolis is home to several higher education institutes and university departments which have created a vibrant student community of over 5,000. SKEMA’s immediate environment also includes over 1,300 companies in sectors such as information and communications technology or biotechnology. Here, 21st century companies have become part of a knowledge community and the SKEMA 30-hectare state-of–theart campus fits harmoniously with this environment.

Casablanca

Suzhou, China

Suzhou has been called the Venice of the East because of its many canals, beautiful natural environment and traditional gardens. However, this ancient city is one of the most advanced centres of technology across the globe; it is home to 118 of the top 500 companies in the world. Suzhou is just one hour from Shanghai, China’s second largest centre of industry and top destination for foreign investment. This makes it an ideal recruitment centre for graduates seeking an international career.

Casablanca, Morocco

The city is situated on the Atlantic coast about 90 kilometres south of Rabat, the country’s administrative capital. While Rabat is Morocco’s largest city, Casablanca has rapidly become the kingdom’s economic capital, spearheading the development of the whole country. The city and its outlying area now spreads over 873 square kilometres with a 50 kilometre coastline. Casablanca has become a true metropolis apt to take up the challenge of globalisation and the worldwide competition this implies. SKEMA is part of the brand new Mundiapolis Campus run by the SEGEPEC group which manages several private institutes of higher education, each of which is specialised in a particular domain (Finance, Management, Company Law, Human Resources, Languages, Computer Science and Automatics and Electronics.) The Mundiapolis Campus comprises 1,300 students.

At Home Worldwide

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Governance

The keystone of our governance: the business community, our respective localities, and an international outlook.

SKEMA Business School

is a privately owned establishment of graduate-level business education. It is run according to the 1901 French law governing non-profit making associations. The association was founded by Lille School of Management and CERAM Business School, the higher education branch of the French Riviera Chamber of Commerce. The French Riviera Chamber of Commerce and its representatives for the Provence Alpes Côte d’Azur will thus participate in the governance of the new school on equal terms with the representatives of the Nord-Pas de Calais. The 40 members of the General Assembly are drawn half from the Nord-Pas de Calais, and half from the Provence Alpes Côte d’Azur. SKEMA’s statutory obligations centre on students, and concern teaching and research in management as well as international development. These statutory obligations also comprise the economic, social, scientific, and cultural development of the regions where SKEMA has its roots. SKEMA puts particular emphasis on its core values, namely: social responsibility and sustainable development. The SKEMA Board of Directors The Board of Directors is the executive arm of the school. Three consultative committees contribute to decision making in SKEMA. These are the Strategic Advisory Board (COS), the International Advisory Board (IAB) and the Research Advisory Board (RAB). The board of directors is made up equally by the regions of Nord-Pas de Calais and Provence Alpes Côte d’Azur; it also comprises the President of the COS. Alice Guilhon, the dean and Jean-Pierre Raman, the deputy director, attend board



08

Governance

meetings but do not vote. The chairman is Bernard Lecomte, regional director of Veolia, and director of several companies (SKEMA 1964). The vice-chairman is Dominique Estève, president of the French Riviera Chamber of Commerce. The Strategic Advisory Board (Conseil d’Orientation Stratégique - COS) The COS provides SKEMA’s Board of Directors with analyses and recommendations concerning the school’s strategy. It is mostly comprised of company directors several of whom are graduates of SKEMA’s founder schools. The current COS is as follows: Chairman: Jean-Philippe Courtois, president of Microsoft International (SKEMA 1983) Eric Bleuez, associate - director KPMG Région Nord, KPMG (SKEMA 1978) Didier Bonnet, managing director, Global Sector, Cap Gemini (SKEMA 1983) Régis Degelcke, managing director, Groupe Adeo - Leroy Merlin (SKEMA 1981) Alain Dinin, administrator – CEO, Nexity (SKEMA 1975) Eric Marée, general director, Virbac François Mollard, vice president div. PME-PMI & Solutions Entreprises, IBM France (SKEMA 1983) Jean-Paul Picard, CEO Deloitte (SKEMA 1974) Bruno Vercelli, products marketing director, Apple France (SKEMA 1995) The chairman and vice-chairman of the Board of Directors are permanent guests of the COS. International Advisory Board This board provides analyses and opinions to assist the Board of Directors in promoting the school’s International development. The international advisory board currently comprises the following: Chairman: M. Didier Bonnet, managing director, Global Sector, Cap Gemini Alain Ged, professor, former director of IAE Aix en Provence

Michael Osbaldeston, director of Cranfield University (UK) David Parcerisas, president EADA (Spain) David Saunders, director of Queen University (Canada) Wolfram Tietscher, vice president Texas Instruments Europe George Yip, dean, Rotterdam School of Management (Netherlands) Research Advisory Board This board is made up of well known researchers. It provides analyses and recommendations to the Board of Directors concerning SKEMA’s scientific policy The current board members are: Paul Coughlan, professor, Trinity College, Dublin, (Ireland) Pierre Dussauge, professor, HEC Paris (France) Jean-Luc Gaffard, professor Nice University, Research director of OFCE-DRIC (France) Bruce Kogut, professor, Sanford C. Bernstein & Co, Columbia University (USA) Mette Mønsted, professorr, Copenhagen Business School, (Denmark)

Skema Founder Members

Skema’s international recognition Academic recognition

Professional recognition

→ The Grande Ecole diploma of SKEMA’s founder schools (CERAM Business School and Lille School of Management) is recognised by the French State and endorsed as “Master”. The Conférence des Grandes Ecoles (CGE) is the accrediting body for SKEMA and the Specialised Masters’ programmes as well as certain Masters of Science (MSc).

A large number of internationally recognised professional certifications are available to our students in their respective areas of expertise:

→ Both SKEMA founder institutions are EQUIS (European Quality Improvement System) accredited by EFMD (European Foundation for Management Development). These accreditations bear witness to the high quality of faculty and research at SKEMA as well as the school’s international dimension and relationship with the business community. → SKEMA is accredited by the Global Accreditation Center for Project Management of the Project Management Institute (PMI GAC PM - USA) and by the Association for Project Management (APM – UK). These accreditations have been awarded in recognition of the school’s track record in training for Project Management. SKEMA is the first non-American business school to have received international accreditation from the GAC PM in 2005, and it is the only business school outside the US to be accredited by both the above institutions. → SKEMA has ISO 9001 certification

SKEMA is committed to certification processes which demand continuous improvement in management standards.

→ Auditing, Control, Information Systems & Consulting / Finance > Chartered Financial Analyst® (CFA Institute); > Chartered Institute of Management Accountants (CIMA); > SAS Academic; > The "Interim Cost Consultant" (ICC), "Certified Cost Engineer" (CCE) and "Certified Cost Consultant" (CCC) of The Association for Advancement of Cost Engineering International (AACE). → Strategic Project & Programme Management - Supply Chain Management & Purchasing > Project Management Professional (PMP®) and Certified Associate in Project Management (CAPM®) and Programme Management Professional (PgMP®) of the Project Management Institute (PMI®); > Foundation and Practitioner level certification of PRINCE2® and MSPTM; > Interim Cost Consultant (ICC), Certified Cost Engineer (CCE) and Certified Cost Consultant (CCC) of the AACE International (The Association for the Advancement of Cost Engineering); > Project Management Coordinator (PMC) of the Project Management Association Japan (PMAJ); > SAVE, the American certification in value management; > Green Belt and Yellow Belt certification of the 6 Sigma Institute; > International Council on Systems Engineering (INCOSE); > BASICS (BASICS of Supply Chain Management) of the APICS® The Association for Operations Management. → Marketing > Data Mining offered by SAS™; > PMV, the European certification in value management offered by the European Practitioner in Value Management (AFAV); > ASQ (American Society for Quality) certifications, Certified Quality Improvement Associate, Certified Quality Manager or ASQ Certified Manager of Quality/Organizational Excellence.

PRINCE2® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries. The Swirl logo™ is a Trade Mark of the Office of Government Commerce.

MSP® is a Registered Trade Mark of the Office of Government Commerce in the United Kingdom and other countries. The Swirl logo™ is a Trade Mark of the Office of Government Commerce.

Skema's International Recognition

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Message from the Director of Postgraduate Programmes

Management today is a global undertaking. It is carried out in a wide variety of settings. Successful managers understand and appreciate the implications of diversity in the areas of culture, gender, language, value systems, religion, politics, economics, and business practices. Today’s brutally competitive environment demands the ability to generate knowledge, innovate, and lead with responsible management. There is a Darwinian process at work, where only the fittest survive. "Best in class" management education must prepare participants students or professionals for excellence, for the knowledge economy, and for social responsibility. Knowledge is ever-changing and today’s news may be ancient history by tomorrow. In this context, the life span of novel ideas and practices is shrinking rapidly and effective management education must keep up with current dynamic practice. Thus, SKEMA Business School’s primary goal is to promote academic excellence in management education by: 1. Instilling a spirit of excellence, professionalism, and responsibility among our students 2. Selecting excellent faculty and scholars who focus on management theory and practice from a global perspective 3. Continually updating instructional materials to reflect state-ofthe-art knowledge and best management practices 4. Employing advanced technology in delivering courses 5. Benefiting the local community and society by promoting modern management knowledge and practice 6. Providing the opportunity for a truly global education.



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We view the achievement of these six goals as the cornerstone of effective management education in today’s dynamic and turbulent world. In this context, SKEMA Business School offers a broad set of postgraduate programmes. Each programme within a specific domain develops a high level of expertise and professionalization meeting the needs of industry and in accordance with students’ personal interests. The programmes rely on the most advanced professional standards and leading-edge research. Participants can prepare and take professional internationally recognized certification exams. The programmes enhance participants’ employability, mobility and professional added-value. Thus participants students or professionals can find a distinctive environment in which to develop their managerial competences and leadership skills.

Por

Message from the Director of Postgraduate Programmes

Open the following pages and discover a world of opportunities to shape your future! Pr Christophe N. Bredillet, PhD Director of Postgraduate Programmes

MSc Programmes

Top Quality Programmes

The main objective for Skema Business

School is to promote academic excellence in management and make sure that graduates possess the right qualifications and experience. This aim is achieved: → by an attitude of excellence, professionalism and responsibility diffused by researchers and faculty working on international management practices → by preparing our future graduates for professional life through practical experience in companies → by offering a wide variety of programmes so that each student may find the one suited to his or her personality and career objectives The Masters of Science programmes (MSc) provide international training for students aiming to specialise or to develop dual skills. They are designed for graduates seeking a qualification which will enable them to work anywhere in the world and giving them thorough knowledge of a specific function or sector.

SKEMA’s approach to teaching and learning is based on small groups lead by highly qualified staff within a flexible system. The Masters of Science programmes alternate courses and internships. They are based on a varied pedagogical approach including face-to-face and distance learning, case studies, team work, internships, company-based projects and a thesis.

Public: Pre-experience students and professionals with a good knowledge of English, seeking to specialise in a particular area and work internationally. Objectives: Specialisation of a specific area for an international career. Results: Preparation for the professional world, development of a high level of expertise and international certifications. Professional time-frame: 0 to 5 years

SKEMA MSc programmes benefit from the school’s research and close links with the world of business. These connections guarantee quality, not only from a technical viewpoint but also for management skills which are truly in line with what companies need from their leaders and managers.

Top quality programmes

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10 10

reasons to choose a Skema MSc

We train future executives to be fully operational in the knowledge economy: international, responsible and able to generate consistent performance. We offer wide-ranging programmes to obtain a high level of expertise as well as professional experience.

Students come from 49 countries and 40% of professors have an international background. Some programmes are fully accredited with the opportunity of adding internationally recognized professional certifications.

Our programmes are informed by faculty research and have close links with business.

An ideal balance between theory and practice with full- time study followed by a long internship or simultaneous work-study over the whole year.

Our international faculty comprises high level researchers as well as professionals, all experts in their respective domains.

Personalised guidance towards employment from programme directors and the Careers department.

Most programmes are taught entirely in English.

20,000 alumni worldwide to help widen your professional network.



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10 Reasons to Choose a SKEMA MSc

Programme Overview Fields of expertise

Programme name

Campus

Intake

Teaching language

Format

Auditing, Control, Information Systems & Consulting

MSc Auditing, Management Accounting, and Information Systems

Lille and Paris-La Villette

Sept/Oct & Feb/March

French in Lille, French and English in Paris

Paris: work-and-study format alternating a 1-week class a month and 3 weeks at work (internship or permanent contract). Lille: work-and-study format alternating 3 days of class every 2 weeks and the rest of the month at work.

MSc Information Systems Management

Sophia Antipolis

 September

 English

Full-time for 2 semesters followed by a 6-month internship

MSc Corporate Finance

Sophia Antipolis and ParisLa Défense

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Financial Markets & Compliance

Paris-La Défense

September

 English

Full-time programme for 2 semesters followed by a 6-month internship

MSc International Finance

Sophia Antipolis

September

 English

Full-time programme for 2 semesters followed by a 6-month internship

Human Resources Management 

MSc Human Resources Management

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

Knowledge Economy, Innovation & Responsible Management

MSc Applied Economics

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Entrepreneurship and Innovation for a Sustainable World

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

Marketing 

MSc Doing Business in Asia

Suzhou (China)

September

English and Chinese

Full-time programme for 2 semesters followed by a 6-month internship

MSc Events & Meeting Management

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc International Business

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc International Marketing & Business Development

Sophia Antipolis and ParisLa Défense

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Luxury & Fashion Management

Sophia Antipolis

 September

 English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Strategic Tourism Management

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Web Marketing & Project Management

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc International Project Management

Paris-La Défense

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Project and Programme Management & Business Development

Lille/Paris La Villette

Sept/Oct & Feb/March

French in Lille, English in Paris

Work-and-Study format alternating a 1-week class a month and 3 weeks at work (internship or permanent contract)

MSc Logistics, Supply Chain and Project Management

Sophia Antipolis

September

English

Full-time programme for 2 semesters followed by a 6-month internship

MSc Supply Chain Management & Purchasing

Lille

Sept/Oct & Feb/March

English

Work-and-Study format alternating a 1-week class a month and 3 weeks at work (internship or permanent contract)

Finance

Strategic Project & Programme Management

Supply Chain Management & Purchasing

Programme Overview

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MSc Auditing, Management Accounting, and Information Systems Programme taught in English at the Paris-La Villette campus, and taught in French at the Lille campus. This programme is accredited by the Conférence des Grandes Ecoles.

Career opportunities Internal and external auditing; consulting; specialised auditing (IT, marketing); management controlling; industrial management controlling; consolidation management; chartered accountancy; administrative and financial management. Programme outline This programme is designed to help participants develop an in-depth understanding of auditing, management accounting and information systems, and of the different ways it contributes to competitive advantage and to wealth and advancement of society. The MSc provides students with a range of knowledge, tools and skills and the ability to use them in a variety of operational & entrepreneurial situations through “learning by doing”. Students develop the ability to think analytically in order to successfully apply their knowledge and technical expertise to the solution of real business problems. The programme supports and encourages students to develop their individual managerial and research capabilities in order to become effective managers in auditing, management accounting, and information systems.

Why choose this programme → Preparation to the main international professional certifications in the fields of Auditing, management accounting, and information systems → Lectures delivered mainly by international experts → Immediate practical application of the knowledge, tools and skills thanks to the educational rhythm alternating one week of seminars (one or two per month) per month and 3 weeks in a company → Links with the professional bodies and research, at national and international level (IFACI, DFCG, CIMA) → International certifications. With a view to gaining the high academic and professional levels this course includes the preparation for the main professional certifications and diplomas in the field: CIMA Certificates “Certificate in Business Accounting”, “Advanced Diploma in Management Accounting”; DPAI and CIA Diplomas; SAS /SAP Certificates of aptitudes

Programme structure

In-company projects and assignments → Preparation of Management Accounts → Planning, Budgeting, and Forecasting Management Reporting for Decision- Making → Product and Service Costing → Information Management → Project Appraisal → Project Management → Working Capital Control → The impact of the setting of a new information system on management control → The impact of the setting of a new decisional data processing on management control system → The optimal organization of software bricks within an organization… Partner companies Accenture, Bnp Paribas, Caisse d’Epargne, Cap Gemini, Deloitte France And Luxembourg, Ernst & Young, Galeries La Fayette, Grant Thornton, Kpmg France And Luxembourg, Mazars, Pricewaterhousecoopers France and Luxembourg. Famma Anis - Class of 2008 “I have a background in Engineering (as production manager in the automotive sector) and I wanted to evolve in Finance and Information Systems. I applied to this MSc because it seemed to me that it was the most complete international programme in those fields. Courses covered all the needs of auditors. Most lecturers were top professionals and came from all over the world. This international environment - in the content of the courses, in the use of business English and in the classroom opened doors to global companies. My classmates and I acquired a competitive level of expertise and found jobs easily. Now I work as business analyst at the headquarters of a famous car rental company. My job consists in helping my colleagues during the negotiations with car makers by analyzing financial and impact on the company finances.”

Comunication and self-development Presentation of the programme and of professional bodies Presentation of the School’s information system Presentation of the careers service and the job market

Contact Hours

Credits

56

5

8

Meet the partner companies Team Building Seminar

8

Career and self-development coaching

8

Research Methodology

4

Tutorial

4

Business English

8

Preparation for TOEIC

16

Auditing & international accounting

128

International Accounting Standards

16

Anglo-Saxon Accounting

24

Group Accounting

24

Certification

16

Internal Auditing

24

Internal Auditing and Information Systems

24

Management control

120

Advanced Management Accounting

32

Cost-engineering

24

Management Control and Project Management

16

New trends in Management Control

24

Value Management

24

Information Systems

88

Information Systems and ERP

24

Management Control for Information Systems and ICT

24

Decision-making Computer Studies

8

Computer Projects (Business Objects)

32

Setting in professional situations

56

Management Simulation

32

Budget Control Case Study

24

Professional development

Yves Levant, Lille Raluca Sandu, Paris La Villette

15 5 5 5 10 5

5

10 5

5 5 5 45

Professional Thesis 45

Internship: minimum 6 months part-time (3 weeks a month) and 6 months full-time

Programme Directors

5

Professional specialisation

80

10

80

10

Internal Auditing (Preparation to DPAI and CIA) Management Control (Preparation to CIMA Certifications) Information Systems

MSc Auditing, Management Accounting, and Information Systems

15



MSc Information Systems Management Programme taught in English at the Sophia Antipolis campus

Career opportunities → IS consultant → IS auditor → Project manager for IS projects → IS manager in SMEs Programme outline Jointly designed with SAP, Ernst & Young, but also PMI FranceSud, the purpose of this programme is to train highly qualified professionals in Information Systems. Courses on “SAP” will be held on the premises of SAP Labs France at Sophia Antipolis. Ernst & Young courses (leader on the French market for Information Systems auditing) will be delivered by the firm’s Senior consultants and partners: they will address Information Systems Audit, but also the legal, tax and security aspects of these systems. Courses in Project Management will enable you to get a professional certification in Project Management.

Why choose this programme It provides the opportunity to participate in a programme whose content has been defined by some of the world’s most prominent players in Information Systems… with reference to their recruitment needs and those of their principal clients. Beyond being a course offering a diploma of a high academic level, it is also an MSc enabling participants to prepare for professional certifications: → SAP Certifications (EtoE 100 and EtoE 200) → PMI® (CAPM or PMP®, depending on your professional experience) Recognised internationally, these three certifications, added to the quality of the training dispensed by Ernst&Young teams, make this programme a unique springboard for a professional career in the field of Information Systems. Finally, the MCs in Information Systems benefits from the competitive, high-tech and international context of the Sophia Antipolis technology park. This unique environment provides preferential access to leading-edge businesses, consulting groups and industries.

Programme structure Contact hours

Credits

Globalisation

15

3

Research Methods and Critical Thinking

30

5

Strategic Choices

30

5

Project Management

30

5

Business Consulting

30

5

SAP Training 1

30

5

Elective 1: Digital Business Solutions

15

3

Contact hours

Credits

Semester 1

Semester 2 Business Game

30

2

In-company projects and assignments → Supply Chain Management (CMA CGM) → E-Commerce (Salomon) → E-Government (Conseil Général 06) → Project Management (IBM) → IS Audit (Ernst & Young) → IS Consulting (Ernst & Young) → Project Support Engineer (SAP)

Strategy in Action

30

5

Management of Information Systems

30

5

Audit of Information Systems

30

5

SAP Training 2

30

5

Elective 2 : Digital Business Solutions

15

3

Partner companies → SAP → Ernst & Young → Project Management Institute → IBM

Elective 3 : IT Technical skills

15

3

Dissertation

 –

5

Internship (Summer Term)





Vincent Petit - Partner Ernst & Young “The course is intended to be as pragmatic as possible and is largely taught by professionals from partner companies and international organisations (SAP, Ernst & Young, PMI France-Sud, CIGREF). The most advanced knowledge possible in the field of information systems can thus be delivered, whether at the level of market leader SAP integrated software or methodologies for project management and information systems. This European Master of Science is totally innovative in that it offers very practical courses delivered by prestigious players. This training will make it possible to efficiently meet the requirements of companies and consultancies in the area of information systems, for integrated software suites, project management and information system auditing. After obtaining this Master of Science, students will thus be fully operational to work in these professional areas. The conditions under which the training will be carried out will also be unique and of very high quality. Held in the pleasant and comfortable setting of SKEMA Business School, courses will be given by managers from the Ernst & Young consultancy firm and experienced speakers from the PMI France-Sud and CIGREF. As for SAP courses, they will be held right on the premises of this Sophia-based software publisher, thus enabling students to benefit from the SAP platform and all the technology available.”

Programme Director Valéry Merminod

MSc Information Systems Management

17



MSc Corporate Finance Programme taught in English at the Sophia Antipolis and Paris-La Défense campuses. Joint degree with the Pôle Universitaire Léonard de Vinci

Career opportunities Financial managers, treasury managers, credit analysts, business development managers, internal auditors, management accountants, financial controllers Programme outline Careers in corporate finance are undergoing critical changes in the global economy. Practitioners have to face new demands and challenges, and become true business partners at decisionmaking levels. The programme aims at providing participants with solid technical knowledge and skills, as well as the transversal competencies which are required to manage complex financial situations in an international environment. Special emphasis is given on innovative tools and practices. Participants are trained on real life case studies, which focus attention on business and the role of financial management in market/customer driven strategies.

Why choose this programme The use of blended learning methods means that class time is optimized for individualised guidance and discussion of the practical application of theories. Participants receive personalised instruction from teachers where it is most needed. Class sizes are kept relatively small, so participants can build fruitful relationships with each other and develop a community of best practices in their own field of experience. Furthermore the programme has an academic committee of industry representatives and corporate partners who review the programme every year so that its content is kept in line and up-to-date with the needs of the market. In-company projects and assignments → Development of the Insurance market in France within the Bale II agreement → Implementation of a balanced scorecard for strategic performance management in a multinational software company → Development of the management accounting system of an insurance company at a critical growth stage → Business development of new structured products on the French market → Critical analysis of intercultural issues in management accounting in an international financial institution Partner companies Eads, Credit Du Nord, Thomson, Faurecia, Dell, Deloitte, Ernst & Young… Lionel Barbaroux - Class of 2008 “In 2007 i enrolled in the programme in Corporate Finance at SKEMA. This program taught me what to expect when working in the field. The classes were small enough so we could get personalised guidance from professors who had extensive relevant knowledge and professional experience in corporate inance. As well as the professors, there were also frequent guest speakers–full-time practising professionals–who came to give their points of view, which gave us a fuller picture. What I liked was that the thorough analysis that was presented to students was always supported with hands-on practice so that I was ready for work and to take on responsibilities from the first day on the job. Indeed, the program has helped me achieve my professional goals: I’m already employed at Dexia in Lyon as a client account manager.”

Programme structure The MSc in Corporate Finance is a two-semester programme, which includes:   Introductory Business Game

Contact hours

Credits



2

5 required general courses and seminars An introductory seminar of Globalisation

15

3

Strategic Choices

30

5

Research Methods and Critical Thinking

30

5

Strategy in Action workshops

30

5

Specialisation seminar

15

3

6 mandatory specialisation courses International Accounting

30

5

Management Accounting and Control

30

5

Mergers & Acquisitions

30

5

Advanced Financial Strategy

30

5

Auditing

30

5

Financial Modelling

30

5

2 electives to choose among the following courses VBA

2 x 15

2x3

Resource Management and Corporate Strategy

2 x 15

2x3

Financial Communication and Investors Relations

2 x 15

2x3

LBO techniques and methodologies

2 x 15

2x3

Risk Management

2 x 15

2x3

Strategic Financial Management

2 x 15

2x3

International Tax Policy

2 x 15

2x3

Strategic Cost Accounting

2 x 15

2x3



5

The Master Thesis

Programme Director Laurent Aleonard

MSc Corporate Finance

19



MSc Financial Markets and Compliance Programme taught in English at the Paris-La Défense campus.

Career opportunities This MSc is designed to prepare students for a career in financial institutions (banks, brokers, private banking and fund management), in internal control and compliance departments, in risk management departments, in sales - front and middle office, and in regulatory institutions. Programme outline The MSc in Financial Markets & Compliance will prepare students for a variety of rewarding careers in financial markets with a specific focus on the risk control and compliance and regulatory aspects. This programme is primarily designed to educate students in the basic operations of capital markets, exchanges, and financial products (equities, debt, and options) and its inherent risk. It provides the knowledge of the basic models and processes involved for all risk types and the ability to put them into practice with the basic understanding of strategic and integrated risk management in banking, especially for portfolios and business models (economic cycles, etc.) The programme also covers the importance of regulatory structure, compliance, investor protection, managing conflicts and the need for ethical decision-making skills and corporate governance.

Why choose this programme Our courses effectively impart knowledge and challenge participants through: → Classroom-style learning limited to 30 participants → Presentations by industry experts from financial markets, fund management, legal risk and compliance functions → Interactive case studies to help participants apply their learning to complex, realistic working scenarios. Having successfully completed this programme you will be able to demonstrate knowledge and understanding of: 1. The institutional structure of financial markets 2. Core theoretical concepts in the management of risks faced by international banks 3. The changing regulatory environment of international financial markets. In-company projects and assignments The in-company projects will provide participants with opportunities to apply course concepts, develop professional skills and provide tools to carry out a project in a chosen field of specialization. Partner companies Goldman Sachs, BNP-Paribas, Pimco, Schroders, Ernst & Young, Rothschild... Daria Zharkina - Class of 2008 “Before coming to SKEMA I did a Bachelor’s degree in Economics at the Moscow State University of International Relationships. The MSc in Financial Markets gives a good overview and all the required knowledge of different business areas in finance. The opportunities for networking can’t be ignored either. Now, I’m an aluminium trader assistant in a large commodities trading company. SKEMA helped me reach my professional goals because its required internships gave me more chances to gain valuable experience and with the specialisation in financial markets I knew precisely what positions to look for in which companies.”

Programme structure Contact hours

Credits

Macroeconomics for Financial Markets *

15

0

Mathematics for Finance *

12

0

Financial Law

30

5

Financial Markets and Regulation

30

5

Portfolio Management

30

5

Elective 1 (Visual Basic for Application/ VBA)

15

3

French for Foreigners





Contact hours

Credits

Derivatives and Risk

30

5

Compliance and Corporate Governance

30

5

Fixed Income, Credit Rating Agencies

30

5

Elective 2 (Commodities or Structured Products)

15

3

Seminar (Risk in Financial Instruments)

15

3

Contact hours

Credits

Project (Masters’ Thesis)



5

Internship





Semester 1

Semester 2

Electives

over both terms

* Refresh courses

Programme Director Patricia Girod

MSc Financial Markets and Compliance

21



MSc International Finance Programme taught in English at the Sophia Antipolis campus

Career opportunities The range of this programme provides highly motivated students and young professionals with opportunities to pursue careers in a wide variety of corporate and market finance fields. Whilst having a strong disciplinary base in International Capital Markets, its scope is such that graduates will be able to work with specialists in wider areas and take on jobs as brokers, traders, risk managers and in sales as well as other financial markets-related activities. It is expected that upon completion of the programme, students will have the education and training to work in a variety of organizations including: commercial and investment banks, financial advisory companies, economic research think tanks, official financial institutions, securities houses and MNCs.

Programme outline The MSc in International Finance is a market-driven finance programme that closely reflects the constantly changing world of international finance. The teaching and curriculum use a practical approach. This MSc educates students in a personalized academic environment for success in finance business by giving the student practical expertise in the key fields in this area, including Risk Management, Corporate Finance, or Derivatives and Trading. Secondly, it teaches these professional skills within a global macro-economic and financial environment, with market-oriented courses in computer programming such as VBA. Availability of Reuters terminals with existing live quotes from different exchanges allows the students to complete course material with live market experience.

Why choose this programme The teaching emphasises a hands-on, problem-solving approach that means graduates can work productively from Day One on the job. Graduates can be sure of future career mobility because the International Finance MSc strikes the right balance between technical skills and a global perspective. The programme is developed constantly to ensure its relevance to shifting global financial markets. Classes are also complemented by various conferences given by full time, high-calibre professionals from public and private institutions in the global capital markets. Throughout the year, students develop professional contacts, get access to information from various resources, and learn from each other. Indeed, one of the strongest assets of this programme is the opportunity for cross cultural interactions and learning. The highly international make up of classes will make it possible for students to create a wide network of friends and colleagues.

Programme structure

In-company projects and assignments → Between May and October, students do four to six-month internships related to their MSc programme. This internship provides invaluable experience in the field and makes for a precious addition to graduates’ CVs / resumes, and may complement the subject of the dissertation.

Semester 2

→ SKEMA’s dedicated Careers Service assists students in finding internships: the service has an online recruitment service with job and internship offers. Partner companies Deutsche Bank, BNP Paribas, JP Morgan, Morgan Stanley, Deloitte, PricewaterhouseCoopers, Thales, Novartis, Philips, Banque Européene d’Investissement, HSBC, KFW/ DEG... Ellada Arakelova - Class of 2007 “Before doing the MSc International Finance at SKEMA I did Business Administration. What I liked about SKEMA was the international integration and the in-depth study of current subjects SKEMA allowed me to explore the field of finance in greater depth. My time there was not just about balance sheets and cash-flow statements. It involved also a good grasp of world-wide events affecting economies on a global scale. Small and personalized classes allowed everybody to comprehend and learn at their own speed, with out feeling left behind. Experienced faculty applied their experience to everyday studies to implement a more hands-on approach. This style of teaching permitted me to get a glimpse of what the finance industry is about; what opportunities are ahead; and what to expect from various careers in finance. The international aspect of socialization made it possible to create a wide network of friends and colleagues. The MSc International Finance helped me reach my professional goals because the hands-on approach of my studies at SKEMA prepared me to hit the ground running during my first days on the job. The quantitative profile of the programme expanded the boundaries of my analytical and quantitative skills. The international outlook of the program made it possible to interact with a variety of people and enhanced my communication skills. My graduate thesis in particular played an integral part of getting employed for my current position. I am now an analyst at a large bank holding company.”

Contact hours

Credits

Financial Mathematics course (pre-semester)

40

5

Strategy

40

5

Financial Markets

40

5

Options, Futures and Derivatives

40

5

Valuation and Financial Engineering

40

5

Globalisation

20

3

Research Methods and Critical Thinking

20

3

Contact hours

Credits

Strategy in Action: Corporate Governance

40

5

Fixed Income Management

40

5

Trading

40

5

International Portfolio Management

40

5

Business Game «EPM»

15

3

Dissertation





Internship (Summer Term)





Contact hours

Credits

VBA Programming

20

3

Technical Analysis

20

3

Structuring Finance

20

3

Semester 1

Electives

over both terms

Semester 2 can be spent at Westminster University The programme offers the opportunity of gaining a dual qualification, if the second semester of the programme is spent at the University of Westminster - a leading British business school, located in the heart of the City of London. If a student takes up this option, following a tight selection process, he/she will be eligible for two Masters of Science in International Finance. Required courses: Corporate Governance, Fixed income Management, Modern Portfolio Management, Forecasting Financial Markets Elective courses to be chosen from: International Financial Services, Contemporary Issues in Empirical Finance, Managerial Accounting & Economics, International Aspects of Business Law

Programme Director Tarek Amyuni

MSc International Finance

23



MSc Human Resources Management Programme taught in English at the Sophia Antipolis campus

Career opportunities HR Manager/director Personnel officer Employee relations manager Management development manager Training and development consultants Recruitment and selection manager Human resource planner Organisation development consulting Safety/welfare officer Personnel administration manager.

Programme outline Specialist training that turns motivated students into effective HR Managers capable of working in a field that has been becoming increasingly complex over the last decade. Graduates of the program are able to enhance organisational performance and can satisfy company strategy while taking employees’ needs into account. Courses cover: Global HR Issues, Strategic HR, Managing Change, Recruitment and Selection, Compensation and Benefits, Managing Careers, Employee and Social Relations, Ethics at Work, Working Conditions. Seminars and conferences take place with leading professional specialists and academic experts so that students get the best of both worlds.

Why choose this programme Graduates of this MSc create competitive advantage for their organisations by attracting, motivating and retaining talented employees; the program’s content is defined and constantly developed to match industry needs; professors combine professional experience with strong academic credentials; the program perfectly balances theory and hands-on, practical application of that knowledge; the multicultural student population makes this learning experience one that is appropriate to a global HR context; global networking opportunities that stand students in good stead for the future. In-company projects and assignments → Internationalisation of universities: mobility and difficulties of faculty (UK, Greece, France, China, Austria) → How could companies in developing countries retain talented workers who had educated and worked in developed countries, and make the best use of them? (South Korea) → Career coaching in France: is business coaching relevant in the work outplacement? → An analysis of the reasons for insufficient human resources in Western China and countermeasures on how to attract talent workers to Western China Partner companies Amadeus, IBM, Thalès Alenia Space, Galderma, Eriksson, Wrigleys, Société Générale, Crédit Agricole, SAP, Orange, Peoplesoft, Areva Sophie Laurencin - Class of 2008 “What I liked about this programme were the teaching methods: the place for debate is what I remember strongly. It was especially through debate that I developed my HR competencies: asking questions, finding arguments, listening to other points of view, the time to learn and to do research, the operational way of teaching through real cases (not very far from what you face at work afterwards). Also, the humanity of those teachers: their personalities, their respect for us (time and space given to us), their understanding of what we were and their level of expertise... They were like guides. I also have fond memories of the social life at this school. The Human Resources Management programme helped me achieve my career goals by giving a solid understanding of HR culture but always within a wider business context. It also prepared me for work by examining problems we face in day-to-day work, so coming up with solutions is all the easier. I am now the HR manager for two departments: Corporate and Investment Banking, in the Société Générale at La Défense, Paris.”

Programme structure Contact hours

Credits

Globalisation

15

3

Strategic Choices

30

5

Multicultural and Personal Skills

30

5

Social Law

30

5

Mergers & Acquisition

30

5

Research Methods and Critical Thinking

30

5

Elective 1

15

3

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

Advanced Organisational Behaviour

30

5

Industrial Relations and Trade Unions

30

5

People Management

15

5

Elective 2

15

3

Elective 3

15

3

Dissertation



5

Internship (Summer Term)





Semester 1

Semester 2

Programme Director Florian Sala

MSc Human Resources Management

25



MSc in Applied Economics Programme taught in English at the Sophia Antipolis campus

Career opportunities Industry analyst, market analyst, risk manager, middle office manager, consultant, Ppolicy advisor in strategic or international departments etc. Programme outline The Master of Science in Applied Economics is an economics and management-centred programme, designed to equip talented students with the knowledge and professional skills to understand company strategy and the development of industry in the knowledge economy. The programme focuses on the economic, analytical and quantitative tools to design and evaluate company strategy as well as markets’ configuration. It also focuses on competition, regulation, as well as regional and industrial policies that influence company behaviour. Courses will be coupled with seminars and internships in national institutions and international corporations.

Why choose this programme In partnership with the Innovation and competition department of the OFCE and its different departments (of Sciences Po Paris) Jean-Luc Gaffard, director of the Research on Innovation and Competition Department – OFCE “This programme is a real opportunity to master the most elaborate analytical tools and acquire a double expertise in management and in applied economics. It also provides students with a proficiency in the analysis of industries and of the economic environment of large companies, national and international institutions. These professional skills are taught in an international environment and in partnership with OFCE (Economic Research Centre of Science Po - Paris) and its different departments (Analysis and Forecasting, Economics of Globalization, Research and Research on Innovation and Competition) located in Paris and in Sophia Antipolis. Thus, students will be related to the researchers and analysts of OFCE and will have a direct view on studies dealing with public policies evaluation as well as with company strategy in the fields such as energy, automobile, banks or electronics.”

Programme structure Contact hours

Credits

Innovation and Business Strategy

30

4

Strategic Analysis

30

4

Competition and Market Analysis

30

4

Applied Econometrics

30

4

Semester 2

Contact hours

Credits

Risk Management

30

5

Industry Regulation

30

5

Competitiveness of Territories 

30

5

Time Series Analysis

30

5

Adv. Applied Econometrics

24

5

Dissertation



5

Internship (Summer Term)





Semester 1

Programme Director Jean-Luc Gaffard

MSc in Applied Economics

27



MSc Entrepreneurship and Innovation for a Sustainable World Programme taught in English at the Sophia-Antipolis campus

Career opportunities → Create or join a young innovative firm → Graduates are especially well-placed for careers as business managers, business analyst, project manager, management consultant… → Work in the many institutions which are part of the ecosystems of innovation (incubators, venture capital fund, clusters,…) → Integrate and develop an activity in an existing firm → Audit and consulting

Charles CALLEJA - Class of 2002: “Choosing this MSc Entrepreneurship and Innovation was really a useful choice for me: it allowed me to quickly find an interesting first job with Altran Group within the innovation consulting industry, then to set up my own company linked to Exports & Innovation Channel management. My entrepreneurship education & profile was a key to get few years later an executive degree from Insead. I had overall an excellent preparation to help me to create my own venture.”

Programme outline → Eco-system of innovation Innovation is like an iceberg and a tropical forest. It is like an iceberg because what you see above the surface is just a small part of the content. It is like a tropical forest because, like a biological ecosystem, a variety of elements is necessary for life to develop. The course is organized to discover what is under the surface of innovation and the multiplicity of actors necessary to develop rich innovation environments → Entrepreneurial finance Entrepreneurial finance has two main characteristics if compared with traditional corporate finance. Because it deals with a new activity, there are neither financial flows nor assets to get funded and the entrepreneur has to raise significant amount of money to finance the activity until achieving the breakeven, which takes years. The second characteristics of entrepreneurial finance are that it is risky. For those two reasons the funding is mainly in capital and the actors of funding are not traditional banks but Business Angels, venture capitalists and the financial markets. Therefore the main expertises of finance experts are capital raising and valuation of the project. → Strategic marketing of innovation Students will discover new concepts defining new theories. These theories have been developed since 2000. All these theories will be compared with oldest marketing theories. Beyond concepts, students will have to practise on several or fake business cases. Moreover, one real business case will provide the opportunity to follow the thread from the beginning to the end of the programme. A real market survey will be provided to the entrepreneur using ISMA360 method. → New venture and Business Plan This course will take the student from innovative idea creation to early start-up activities and acquisition of the first clients for a new business. Central to this process is the iterative creation and fine tuning of a business plan, development of understanding the uses of the business plan for management of key activities and for attracting outside investors. → Strategies of High growth businesses Some businesses outperform others in terms of growth of annual sales turnover, number of employees, and profit. What characterises these organisations? What do they do better than their competitors? This course aims at analyzing the propelling ingredients commonly found among these companies, which contribute to constantly improve the performance of a specific business model. Students will learn to identify these factors of success. → Technology and innovation management The technology-management interface will be explored from two perspectives: (1) the management of mediumtech and high-tech firms – and specifically the management of the firm's technological assets; and, (2) the impact of technology and innovation on business processes and functional areas of the company, whatever the technological intensity of the company.

Why choose this programme → The positioning of the programme on eco development → ISMA 360° methodology on marketing of innovation → Strong links with the Sophia Antipolis cluster and its entrepreneurs → The support of the school incubator for participants having entrepreneurial business project In-company projects and assignments → The dynamic of innovation between existing companies, start-up and SMEs in energy. → How the development of innovative activities in China impacts on the R&D organisation of companies from developed countries?  The case of China-based foreign R&D centres. → Business Plan competition Partner companies Business angels, investors, incubators, start-ups, clusters, consultants. Deloitte, KPMG, Ernst & Young, Amadeus, IBM… Programme structure Contact hours

Credits

Globalisation

15

3

Strategic Choices

30

5

Eco-System of Innovation

30

5

Entrepreneurial Finance

30

5

Strategic Marketing of Innovation

30

5

Research Methods and Critical Thinking

30

5

Elective 1

15

3

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

New Venture and Business Plan

30

5

Strategies of High Growth Businesses

30

5

Technology and Innovation Management

15

5

Elective 2 (seminar)

15

3

Elective 3

15

3

Dissertation



5

Internship (Summer Term)





Semester 1

Semester 2

Programme Director Michel Bernasconi

MSc Entrepreneurship and Innovation

29



MSc Doing Business in Asia

Programme taught in English (and Chinese)* at the Suzhou campus

Career opportunities International trade and business in Asia Programme outline Today, China and indeed Asia in general, are the main centres of economic growth and opportunities for business and employment. This programme aims to equip students to comprehend the specific characteristics of management in China and Asia through studying the bases of Chinese and Asian culture and the strategic, operational and organisational management choices in this part of the world. The programme prepares students to create, manage or lead business projects in China and Asia but also to work anywhere in the world in a context requiring relations with Chinese or Asian companies.

* This MSc is not open to Chinese applicants

Why choose this programme One of this programme’s principal strong points lies in its real immersion in China at one of the country’s most important science parks. Students thus be nefit from an exceptional academic environment, studying alongside Chinese and Asian students and learning from professors from all over the world who are also professionals in their respective specialist areas. The campus location also offers unbeatable opportunities for internships and future employment. An additional plus are the many SKEMA alumni in the region who can provide contacts leading to internships or employment. In-company projects and assignments Students’ understanding and analysis of Chinese, Asian and foreign companies in China is enhanced through the strategy course where students conduct an audit of a company’s sustainable development. The course in Research Methods and Critical Thinking culminates in a dissertation. The mandatory internship gives students the advantage of learning by doing, and may even kick start their career in marketing, supply chain management, purchasing, management accounting, auditing, consulting… Partner companies Students benefit from a network of local and international companies as well as from the large network of SKEMA alumni in the area, especially in Shanghai and throughout China, but also in other parts of Asia : Hong-Kong, Singapore, Indonesia, Thailand... Some of our partner companies include: Boeing Investment (China) company, Vaude China, Shanghai Kong Hui Property Development Co., The Fifth Branch of China Railway 16th Construction Bureau, Ambow Education, Tianjin Quanjian International Medical Group, Citic Securities Co., Beijing Asia-Europe Group Co., China Unicom Group System Integration Limited Corporation, Shanghai Ricon Int'l Trade Co., Hongkong Huanxin International Developing Company Limited Mathieu Dumont - Class of 2011 “After focusing on the theoretical approach to Asian business, I really wanted to get my hands on some practical experience. I contacted the French Chamber of Commerce in Shanghai…and that’s where I finally obtained my internship. This gave me a first rate grounding in the relationships between French and Asian culture, and helped me to better understand the strategy of multinationals and French SME on the Asian market. I learned a lot through constant contact with companies, organising conferences and the two main events of the year: the gala of the Chamber of Commerce and the 14th July celebrations. I finished my internship at the beginning of December, but this does not mean the end of my Asian experience. I will continue working for the Chamber of Commerce from January in the organisation of the Shanghai Universal Exhibition. I will be responsible for the relationships between the Chamber of Commerce and all the companies taking part in the exhibition. My job will be to activate a dynamic network among participating companies.”

Programme structure Contact hours

Credits

Global Economie and International Business

3

20

Research Method and Critical Thinking

6

40

International Finance

3

20

China’s vs France's Cultural, Political and Economic Environment.

3

20

Doing Business In China

6

40

Elective

6

40

Introduction to Chinese Language and Culture

3

60

Contact hours

Credits

Business Game

3

20

Strategy

6

40

International Marketing

3

20

Asia’s vs Europe's Cultural, Political and Economic Environment.

3

20

Advanced Doing Business In Asia

6

40

Elective

6

40

Introduction to Chinese Language and Culture

3

60

Internship





Semester 1

Semester 2

Claire-Lise Dautry, director of SKEMA Suzhou “I think that a young trainee entrepreneur needs to discover the incredible dynamism and energy of the Chinese environment. Understanding Asian social and managerial practices is a challenge, but a very exciting one. Those prepared to meet this challenge will be rewarded because they will possess the tools to adapt to the shifting centres of tomorrow’s world.”

Programme Director Claire-Lise Dautry

MSc

31



MSc Events and Meetings Management Programme taught in English at the Sophia Antipolis campus

Career opportunities As a graduate, you can be expected to go on to managerial posts within conference centres, international associations, professional conference organisers, destination management companies, convention bureaus, exhibition organisers etc. You will be able to work as an event manager, meeting and event coordinator, executive meeting manager, marketing and sales manager, event consultant, logistics and event manager… The scope of the programme is such that you will be able to work in wider areas too, taking on roles in tourism marketing, sales, and destination marketing.

Programme outline The Events and Meetings Management course is a brand-new programme, tailor-made for the MICE (Meetings, Incentives, Conferences Exhibitions/Events) Industry following extensive consultation with leading professionals in the field. The programme profiles stakeholders within the industry (corporate, government and association clients, venues and event services and destinations) and follows market trends. It also focuses on teaching specialist strategic skills in the areas of management, finance, IT and sales and marketing in the events and meetings management profession.

Why choose this programme → Worth more than US$672 billion a year (WTTC estimates), the events and meetings management industry has been growing exponentially over the last decade. The shortage of qualified professionals and the sheer size of this expanding industry mean you will find interesting and rewarding work easily.

Programme structure Contact hours

Credits

Globalisation

15

3

Research Methods and Critical Thinking

30

5

Strategic Choices

30

5

Financial Management for Events

30

5

Business Tourism - The MICE Industry

30

5

Visitor Behaviour

30

5

→ SKEMA is one of only three Global Training Centres for Meetings and Business Events for Meeting Professionals International (MPI) in Europe.

Fundamentals in Tourism

15

3

In-company projects and assignments Internships in variety of meetings and event related companies such as Liberty Incentives and the Grimaldi Forum, where students helped to develop new markets and to organise and promote a flagship cultural event, respectively.

Semester 2

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

Facility Management and Yield

30

5

Sales and Customer Relationship Management

30

5

Information Technology in Events

30

5

Elective 2

15

3

Elective 3

15

3

Dissertation

 –

5

Internship (Summer Term)





→ SKEMA works closely with representatives from major organis ations in the field (such as MPI, SITE and DMAI) and has a successful track record of placing interns within the industry. The programme has been developed following consultation with leading experts and professionals in the global meetings and events industry.

Partner companies → Grimaldi Forum, Monaco → European Society of Cardiology → IMG World → MCI Group → Naseba Group → Meeting Professionals International (MPI) Ben Hainsworth, head of Congress Management, European Society of Cardiology “Event and meeting management promises an exciting, challenging and varied career. For those seriously considering the profession, Skema’s new Master of Science offers a unique blend of academic rigor and exposure to established opinion leaders and trendsetters from within the industry. This programme has clearly identified employers’ requirements and has put them together in a way that literally defines the profile of tomorrow’s industry leaders. What better way than this to plan your entry into a business that distinguishes itself through the variety of skills and knowledge that it both demands and rewards? Gone are the days that graduates could enjoy the comfort of learning the ropes while acclimatising themselves to the realities of the workplace; tomorrow’s executives will be expected to be able to run with the ball upon landing. Graduates from this course will have invested their time in the most appropriate, focused and rewarding Master’s on the market and will have clearly established their potential and commitment.”

Semester 1

Example electives (15 hours each) → Project Management for Events → Mobile Marketing in Tourism → Event Marketing → Destination Marketing Additional non-credit courses → Team-building Day (all MSc students) → Pre-sessional Intensive Business Catch-up Course → Job Hunting Skills & Techniques → French for Foreigner

Programme Director Mady Keup

MSc Events and Meetings Management

33



MSc International Business Programme taught in English at the Sophia Antipolis campus

Career opportunities MSc in International Business graduates are easily employable in a broad range of firms and sectors: production, marketing, sales, logistics, import-export trading; service firms involved in shipping, banking insurance, finance, consulting, market research, leisure and tourism; government agencies such as the foreign commercial service, consular staff, state and regional commerce departments; international not-for-profit and NGO organizations such as the World Bank, IMF or UNESCO. Recent graduates have found jobs in marketing, retail, finance, government… as, for example, marketing manager with Metro retail in Vietnam, head of R&D for the largest brewery in Laos, financial trader in London, head of internet start-up in South East Asia.   Programme outline For students with a range of profiles: business, or non-business, graduates as well as professionals. This is a general business programme that provides the international

perspective that is essential in today’s professional world. Students on this Master of Science will understand the challenges and issues associated with doing business internationally: sharing knowledge and innovation across borders and continents. The MSc in International Business provides students with a broad and general understanding of international management while giving an in-depth education in the specialisation option students choose to concentrate on. The programme strikes the balance between practical business applications and cutting-edge research and ideas. Core courses provide the knowledge to survive in the global knowledge economy: how industries change and firms compete; how markets should be managed and financial decisions made; how to cope with diversity and legal issues. Courses on globalization, international business and corporate strategy provide an overview. Students choose from a number of specialisation options to focus more on one area: Finance, Marketing, Project Management or European Business.

Why choose this programme → Nowadays firms are often forced to go abroad to sell their products and services. Also key inputs like raw materials, components, human resources have to be obtained internationally. Business is in a phase of unprecedented internationalisation. This MSc will prepare you for it. → The programme is well suited to students with a broad range of backgrounds, nationalities, qualifications and experience. The international student make up on the programme precisely suits the area of study, and team-work in these multi-cultural groups is an application of international business in itself. → The international teaching staff has both strong academic and professional experience and their teaching concentrates on the application of theory to practical business situations. → The four specialisations and the large number of electives on offer give students choice. This general business programme can be tailored to interests and specific careers in international business. The programme committee brings together academics and business partners to make sure that content and approach are relevant to business today. The committee members include representatives of several succesfull local SMB’s and Apple. Partner companies → Louis Vuitton → Amadeus → Salomon… and further away: the United Nations Industrial Development Organization in Vienna Knar Khachatryan - Class of 2008 “Studying at SKEMA Business School was a unique experience, rich both in professional achievements and personal development. The school’s various programmes and cooperation with business schools and universities from all over the world offer a range of possibilities for future professionals to enhance the qualities that they seek and adapt more easily to the professional environment. Today, I can state with confidence that the Master of Science in International Business balances perfectly theory and practice: case studies, market surveys and projects with companies located in the region (i.e. Chateau Roubine in Lorgue). Pedagogical methods, highly-qualified professors and guest speakers help to develop and improve competencies in intercultural businesses and teamwork. Team-building day, Business Game as well as various social events and class parties after long days are good opportunities for the students to better integrate themselves into this mixture of cultures and characters. The essential knowledge I acquired at SKEMA will give me a solid base to understand international business relations as well as possible, and to advance the team with whom I will work in Armenia.”

Programme Director

Programme structure Contact hours

Credits

Globalisation

15

3

Strategic Choices

30

5

International Finance

30

5

International Marketing

30

5

Doing Business in Europe (European Business Track)

(30)

(5)

Market Finance (Finance Track)

(30)

(5)

Marketing and Innovation (Marketing Track)

(30)

(5)

Project Management 1 (Project Management Track)

(30)

(5)

Research Methods and Critical Thinking

30

5

Elective 1

15

3

Internship (Summer Term)

 –

– 

Semester 1

Example electives European Public Affairs Management; EU Funding Opportunities; Intercultural Management; Country Risk Management; Quantitative Methods for Finance; Consumer Behavior; Strategic Brand Management; Luxury Goods Marketing; PMI Certification Preparation; Project Risk Management Contact hours

Credits

Business Game

15

2

Strategy in Action

30

5

International Business

30

5

International Law and Taxation

30

5

Doing Business in Europe 2 (European Business Track)

(30)

(5)

Advanced Financial Strategy (Finance Track)

(30)

(5)

Action Learning and Business Development Project (Marketing Track)

(30)

(5)

Project Management 2 (Project Management Track)

(30)

(5)

Elective 2

15

3

Elective 3

15

3

Dissertation

 –

5

Semester 2

Additional non-credit courses Team-building Day (all MSc students); Pre-sessional Intensive Business Catch-up; Job Hunting Skills & Techniques; French for Foreigners Project Management Option Courses on the Project Management option are organized in partnership with the Project Management Institute (PMI). Students wishing to gain a qualification in Project Management are able to train for and take the PMI CAPM exam.

Jean-Claude Tagger

MSc International Business

35



MSc International Marketing and Business Development Programme taught in English at the Sophia Antipolis and Paris La Défense campuses

Career opportunities By providing a well-rounded profile and a touch of differentiation, the MSc in International Marketing and Business Development opens the door to a range of careers in marketing, sales and business development: marketing research, trend agencies, communication and events agencies, marketing or product managers, trade marketing or category managers, sales and business development, key account managers, purchasing... In an SME or start-up, they would be ideally placed to become a sales and marketing manager with a strong business development approach and especially suited to jobs in international market development. Students have found jobs in a variety of areas: consumer goods (Procter & Gamble, l’Oréal, Ricard, Campari), retail (Carrefour, Champion), luxury goods (Louis Vuitton), B2B firms (Mane, Virbach, Hilti)…

Programme outline This MSc provides a solid grounding in marketing with a choice of specialisations and electives. Core courses include product & services management, marketing research, strategic brand management, communication & advertising, marketing and innovation, negotiation, sales & key account management. Courses in strategy, and globalisation as well as research methods and critical thinking provide tools for analysis and approaches that will provide a grasp of the broader context and the forces driving market change. Students can then choose from a range of electives: B2B marketing, strategic channel management, relationship marketing, consumer behaviour, international marketing, luxury goods marketing, sensorial marketing, web marketing, tourism marketing, hi-tech marketing, supply chain management…

Why choose this programme → Marketing and business development go hand in hand, using innovation, creativity and agility to drive top-line growth in companies. Tomorrow’s marketers must be able to create value across borders and cultures in diverse and often turbulent markets. They will have to combine a broad awareness of the forces driving those markets as well as the ability to use analytics and information to gain customer insight. → This programme challenges students with new ideas while making application a watchword, thus preparing them to survive in the fast-moving global knowledge economy. → Through specialisations, electives, projects and the internship, students are able to tailor their profile or add a touch of differentiation. → To establish links with the local economy, electives will be offered on hi-tech products and services, tourism and luxury goods and services. Action-learning projects and internships also enable students to establish contacts with local and international firms. Close partnership with firms such as Procter & Gamble, Philips and Monaco Telecom help keep the programme tuned in to the needs of companies and markets. In-company projects and assignments Examples from this and past years: Procter & Gamble – launch of Fusion razor; re-branding at Monaco telecom; Lesieur/Puget olive oil; Danone/Blédina; HP-Snapfish; Orange, brand audit and business development with Château Roubine winery... Partner companies → Procter & Gamble → Danone  → Philips  → Monaco Telecom... Kelly Hebert - Class of 2009: “This Master of Science is a great achievement in my education. Now I can handle the mass of information for understanding markets and customers as well as the new challenges in this fast-moving environment. The international aspect is an opportunity to exchange ideas with students from all parts of the world. It’s also the perfect way to learn to work with people of diverse cultural backgrounds and to make the right decisions under these circumstances, while still encouraging creativity and innovation. While doing an MSc at SKEMA, there’s also time to relax and enjoy the French Riviera. From Cannes to Monaco and the Alps, there are so many things to do and see: skiing, hiking, shopping, nightlife, the beach. And Italy’s just a half-hour drive away! We also take advantage of the location in the Sophia Antipolis technology park. Nearby international firms like Amadeus, Hewlett Packard, Accenture or Air France give a dynamic and entrepreneurial setting to the school.”

Programme structure Contact hours

Credits

Introductory session

15

0

Globalisation Seminar

15

3

Research Methods and Critical Thinking

30

5

Strategic Choices

30

5

Managing Products & Services

30

5

International Marketing Research

30

5

Strategic Brand Management

30

5

Elective 1

15

3

Contact hours

Credits

Business Game

24

2

Strategy in Action

30

5

Communication & Advertising

30

5

Marketing and Innovation

30

5

Sales, Negotiation and Key Account Mgt

30

5

Elective 2

15

3

Elective 3

15

3

Dissertation

 –

5

Internship (Summer Term)

– 

 –

Semester 1

Semester 2

Example electives (over both terms): Relationship Marketing, Tourism Marketing, Project Management, Luxury Goods Marketing, Web Marketing, Sensorial Marketing, Consumer Behavior, International Marketing, B2B marketing, Strategic Channel Management, Mobile marketing, Web 2.0 Additional non-credit courses: Team-Building Day, Pre-sessional Intensive Business Catch-up Course, Job Hunting Skills & Techniques, French for Foreigners

Programme Director Peter Spier

MSc International Marketing and Business Development 37



MSc Luxury and Fashion Management Programme taught in English at the Sophia-Antipolis campus

Career opportunities The MSc Luxury and Fashion Management opens opportunities to pursue careers in a wide range of fashion and luxury fields. Whilst having a strong disciplinary base in International Luxury Brand Management, its range is such that graduates will be able to work with specialists in other areas, getting involved in creative, marketing or finance positions. Graduates can go on to work in top level management, designing, sourcing, merchandising, budgeting, advertising, global luxury or fashion brand management as well as strategy. Recent graduates of this former MSc have been recruited into a wide range of  fields by leading fashion or luxury institutions and multinational corporations such as DHV, Rodriguez, Dassault, LVMH, Baume & Mercier, Hermès, Jitrois, Caudalie. Programme outline This MSc is international in its orientation, reflecting the industry itself: international manufacturing and distribution; cross-border ownership; and global branding and communications. It recognizes that design, trend-recognition and marketing skills –rather than production/manufacturing

skills– are what make today’s luxury and fashion firms successful. These skills are the skills related to new product development, marketing, strategic brand management and communications delivery. Motivated students are educated in an individualized academic environment for success in the fast-moving world of fashion and luxury. Students gain the practical expertise and training in the key fields in this area including design & innovation, brand management, communication and advertising, flagship and point-of-sale implementation and specific financial goals. These skills are taught within a global macro-economic and financial environment along with market-oriented courses such as Integrated Luxury & Fashion Communication; Pricing, Distribution and Retail; Brand Management, Finance and Accounting; International Consumer Behavior, Innovation and Economic Intelligence Analysis. The programme gives students regular access to experienced fashion and luxury specialists who have both strong academic skills and practical in-company experience. They provides students with training in fashion and luxury management as well as understanding the issues in international trends and working across cultures.

Why choose this programme → Professors have both strong academic backgrounds and relevant expert professional experience in luxury and fashion. This mix of the academic and the professional provides students with an insider’s perspective of the constantly developing world of luxury and fashion.

Programme structure Contact hours

Credits

Globalisation

15

3

→ The programme draws on the advantages of its location, on the south coast of France- with its long history in fashion and luxury. Local, national and international practising professionals are called on to meet and teach students on the program, so students start to build their professional network before graduation.

Research Methods and Critical Thinking

30

5

Strategic Choices

30

5

Design and Innovation

30

5

Luxury and Fashion Products and Services Mgt

30

5

→ Classes are complemented by various conferences and seminars given by full time, leading professionals from small and multinational institutions in the global and local markets.

Integrated Luxury and Fashion Communication

30

5

Elective 1

15

3

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

Pricing, Distribution and Retail in Luxury and Fashion

30

5

Fashion and Luxury Brand Management

30

5

Finance and Accountability in Luxury and Fashion

15

5

Elective 2

15

3

Elective 3

15

3

Dissertation



5

Internship (Summer Term)





→ The teaching emphasises an applied, problem-solving approach that means graduates can work productively from the first day on the job. A solid base of theory is taught, but emphasis is placed on the application of that theory. → The obligatory internship period is the culmination of this applied teaching method: students work full-time in luxury and/or fashion. In many cases this internship period leads straight to a contract with that same company.  → Small classes with a high international ratio mean students build fruitful inter-cultural relationships with one another and with their teachers; and students get the regular feedback that is so vital for effective learning. In-company projects and assignments A study on the relevance of the European Commission reform of the European wine growing sector. Luxury Yachting: can we forecast its developments thanks to some financial surveys? Fashion Hotels: Brand Extension in the Fashion Industry Cross Cultural Customer Satisfaction: what is the ideal customer service Partner companies BETC Design, Dassault, Baume & Mercier, RSW, Jitrois, Gucci…

Semester 1

Semester 2

Johanna Leclerq - Class of 2004 “My main objective after SKEMA was to work in Luxury. That’s why I chose to do luxury and fashion management. I made the right choice! The course gave me an overview of the industry. Indeed, it is not just a classical theoretical course, but a lively, interactive and theoretical course illustrated by a lot of relevant and topical examples, thematic case studies… The dynamism and expertise of the teachers, added to their extensive professional experience and sound knowledge, make this programme a really interesting presentation and training for the world of luxury. Today I have reached my objective: I work for a diamond manufacturing company in Antwerp as sales manager for France and Italy. I am also involved in the company’s marketing and communication, launches of new lines, co-branding operations, the main worldwide jewellery shows… The luxury and fashion management programme developed the essential skills and knowledge which I use daily in my work.”

Programme Director Ivan Coste-Maniere

MSc Luxury and Fashion Management

39



MSc Strategic Tourism Management Programme taught in English at the Sophia Antipolis campus

Career opportunities As the course of study cuts across various disciplines, graduates of this MSc find work in a broad range of careers in, and related to, the tourism industry. Former students have found work in supervisory, managerial and consulting positions in both public and private sector tourism organizations, often with a marketing orientation. Some recent graduate examples include: market and account executive for Amadeus Asia; group sales executive at Le Meridien Beach Plaza in Monaco; senior vice president at Jones Lang LaSalle, Hospitality– North Africa and the Middle East; southern Europe sales manager for Le Louvre Hotels; human resources management specialist for Singapore Airlines; account executive for American Express Business Travel in Paris; yield manager for Club Med; director of marketing at the Nice Office of Tourism; charter & incentive sales account manager for SilverSea Cruises.

Programme outline The MSc in Strategic Tourism Management gives students the tools, knowledge and attitudes to succeed in tourism: the world’s largest economic sector. The programme is multidisciplinary rather than built around specific sectors of tourism such as travel or hospitality. Global strategic tourism issues and techniques are focused on, producing graduates who are able to choose from a variety of careers in, and related to, tourism management and marketing. The specific objectives of the course are to develop students’ leadership skills, to develop understanding of strategy, gain a thorough understanding of the nature and characteristics of tourists, and to provide students with the management, marketing and knowledge management tools so that they can lead the way in the rapidly changing world tourism environment. Specialty areas cover tourism marketing as well as the application of I.T. tools in tourism marketing and management. Specific courses include Visitor Behaviour, Events and Meetings, Tourism Economics and Planning, Yield Management, Sales Negotiation, and Customer Relationship Management.

Why choose this programme → Students learn from renowned, international faculty with excellent professional and academic experience, who work using «active learning» methods– the practical application of theory. As well as this, the programme’s Advisory Board (high-profile professionals and academics in the field) develop the curriculum in collaboration with the programme director to make sure the course of study is constantly updated and relevant to the needs of the industry and the job market. Students regularly meet, and are taught by, expert practising professionals who work locally and internationally. Nowhere is more appropriate to the study of tourism management than here on the French Riviera, which has long been one of the world’s principal tourist destinations. Students are able to use the location on the French Riviera –La Côte d’Azur– as a living laboratory while focussing on the regional strong points: event tourism, luxury tourism and the use of new technologies in tourism marketing. In-company projects and assignments Students have carried out internships in such diverse institutions such as Shangri La Hotels (yield management position), Deloitte Touch (tourism market researcher) and Aviatur (travel agency position) Partner companies → Amadeus → Starwood Hotels → The Nice Office Of Tourism → Silversea Cruises → Tourism Section of The Nice Cote d’Azur Chamber Of Commerce Muhuimei Han - Class of 2008 “I did a Bachelor’s Degree in Tourism Management in Shanghai before doing the Strategic Tourism Management MSc at SKEMA. What I liked about the MSc was the emphasis on real, actual business and also the business games, and simulations we did, which put you into the real world. It wasn’t just about study and books, it was more real. For example: a one-week hospitality management simulation of running a hotel. You have all kinds of problems, problems with the chefs, with the maitre d’hôtel, etc. and you have to make the best decisions. You get immediate feedback and you have to adjust your strategy for the next day. It was rather intensive and it really pushed me, but I learned a lot from it. You can learn a lot about the tourism business especially in Europe, and I chose the French Riviera because it’s a fast moving area in the tourism industry. Also I chose SKEMA for the location and also for the quality of the Master’s programme. I found my internship through the SKEMA network. A teacher put me in contact with a manager in Shanghai who interviewed me and took me on for the internship with the French Trade Commission in Shanghai. It’s very nice and it’ll be for four months. I didn’t have any real work experience before so it’s good to start with an internship, after that I will find a job.”

Programme structure Contact hours

Credits

Globalisation

15

3

Research Methods and Critical Thinking

30

5

Strategic Choices

30

5

Financial Management in Tourism

30

5

Tourism Economics

30

5

Visitor Behaviour

30

5

Fundamentals

15

3

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

IT in Tourism

30

5

Sales and Customer Relationshop Management

30

5

Yield Management

30

5

Elective 2

15

3

Elective 3

15

3

Dissertation

 –

5

Internship (Summer Term)





Semester 1

Semester 2

Example electives (15 hours each) → Project Management for Events → Mobile Marketing in Tourism → Event Marketing → Destination Marketing Additional non-credit courses → Team-building Day (all MSc students) → Pre-sessional Intensive Business Catch-up Course → Job Hunting Skills & Techniques → French for Foreigners

Programme Director Mady Keup

MSc Strategic Tourism Management

41



MSc Web Marketing and Project Management Programme taught in English at the Sophia Antipolis campus

Career opportunities In all sectors, especially as project manager and marketing or communication managers. Graduates of the programme manage launches of new products, services, events and franchises; they also manage and develop corporate and business websites. Recent graduates (of the major) are: events manager at AAVA Communication; marketing managers at L’Oreal and Elisabeth Arden; communication managers at Nike, IBM and the Yachting Club of Monaco; financial project manager at Lenovo; sales director- ‘Univers’ at Decathlon and sales manager at Microsoft.

Programme outline This MSc combines two fundamental aspects of today’s and tomorrow’s firms that no manager can do without. On the internet side, courses cover: Website Design, Eearch-engine Optimisation, Web-marketing and Research, Benchmarking, e-CRM, Legal Issues. On the project management side: Strategy, Project Management Techniques, HR Management, Budgeting, Scheduling, Quality, Risk Analysis. And combining both aspects: MS Project, Data-mining, Competitive Intelligence and Knowledge Management, Technical Specifications and Requirements.

Why choose this programme → The strong demand for graduates with this qualification on the job market; project management has an essential role in company life; one of the very few programs that trains students to take a project from scratch to on-the-market reality because students handle real projects (product launches, website creation, web-marketing, events management) with real companies; teaching staff with strong academic credentials and extensive professional experience; students are ‘coached’ throughout the year by market professionals; networking opportunities; the programme’s IBM partnership. In-company projects and assignments → Students on this MSc carry out any one of five to eight missions on offer from start-ups to large international companies, in all economic sectors (sport, technology, industry, event, tourism…). The missions cover: product analysis, service or event creation and development of new business activities, nationally and internationally. Projects such as: → Change management and CRM (2009-2010): “Chorus” Project for the “Conseil Général de Alpes Maritimes” (French local government). The Chorus Project is about the successful adoption / integration of a call centre into a department of the French local government auithority. The mission consists of the analysis of the current context, existing solutions, solutions elaboration, risks evaluation, benchmarking, improving quality of service by using customer feedback, and how to manage user change. → e-CRM and B-B website improvement (2009-2010): “Areco” Project. The project deals with implementing an efficient CRM tool: an online client communication platform for customers and business partners. Event management and website reengineering (20082009): Organisation of an exhibition of the artist Dominique de Seguin’s work, in collaboration with IBM and the city of Nice, French Riviera. → E-communication and CRM: organisation of the on and offline publicity targeting young people for the Opera Aïda, as well as a proposal for a CRM system. → Brand launching (2005-06): analysis of events and dedicated website for the lauching of a new outdoor brand for ACG. Partner companies IBM, PMI (Project Management Institution), Dow AgroSciences, Altran, Nike, Areco, Convers, Chambers of Commerce, Opera of Nice, Arion, Synertal, Air Cannes, Aava Communication, Digitrad, Aquariolis, UNHJ (Union Nationale des Huissiers de Justice), Auro-Aptitudes, Nice Airport Julien Gobeaux, Class of 2007 “One of the first points I’d like to make about the MSc Web-Marketing and Project Management–and of Skema, generally–is that practically all the students are either employed, or already on their way to being employed, by the time they graduate. Graduates with the WM&PM qualification are actually able to choose their career path from a variety of options. The programme is comprehensive internet-tools training yet at the same time it trains students to be operational managers capable of working in wider areas because of its handson project management dimension. One of the main advantages of this programme is its alliance of theory and practice by giving students regular access to practising professionals; this combination makes it easy to apply theory to the reality of the market. I now work for an events company in Cannes as project manager.”

Programme structure Contact hours

Credits

Web-marketing and E-communication

30

5

Internet and Management

30

5

Project Management 1

30

5

Strategic Choice

30

5

Globalisation

15

3

Fundamentals

15

3

Research Methods and Critical Thinking, dissertation for semester 2

30



Research Methods and Critical Thinking, dissertation for semester 2

30

5

Elective course: Consulting 1 on Project Companies

15

3

Optional course: MS PROJECT

15



Contact hours

Credits

Design and Web-site

30

5

Strategy & e-business

30

5

Strategy in Action

30

5

Project Management 2

30

5

Business Game EPM

30

2

Research Methods and critical thinking

 –

5

Elective course: on-off line Communication and Events

15

3

Elective course: Consulting 2 on Project Companies

15

3

Intership & Dissertation





Semester 1

Semester 2

Additional non-credit courses → Fun, Sociable Team-building Day (all MSc students) → Pre-sessional Intensive Business Catch-up Course → Job Hunting Skills & Techniques → French for Foreigners → CAPM Tutorial (to prepare the PMI accreditation of junior project manager)

Programme Director Muriel Walas

MSc Web Marketing and Project Management

43



MSc International Project Management Programme taught in English at the Paris La Défense Campus. Joint degree with the Pôle Universitaire Léonard de Vinci

Career opportunities With Marketing, Finance, Strategy and Project Management under their belts, graduates of this MSc will be qualified for management in a broad range of sectors and fields. Companies need people with project management skills, so graduates will find it easy to find rewarding work. A large percentage of graduates with this qualification will be expected to go into marketing, supply chain, or finance fields. Graduates can rapidly move into the following jobs: international project manager; consultant in international business; consultant in business transformation; international market studies manager; export manager; marketing and e-marketing manager Programme outline Project management has become the organisational equivalent of breathing; in firms, all work comes under the heading ‘projects’. As this is a general business programme with a project management focus, this MSc International Project Management

will be ideal for students with non-business backgrounds as well as business graduates looking for a project management specialty. Programme courses will thus specialise in project management and cover the generalist bases: Strategic Management – Analysis and International Organisations; Finance for International Projects; International Marketing Projects; Project Management 1, 2 and 3; Globalisation. The EMLV-SKEMA MSc International Project Management prepares students for an international management career in organizations of all sizes which achieve their goals through the successful management of projects. In addition to specialised knowledge and techniques in Project Management and related fields, students are exposed to fundamental management disciplines to provide them with the skills and knowledge to successfully manage the interface between projects and the rest of the organisation.

Why choose this programme Students understand, and gain experience of, the different functions within firms: vital for successful project management. Graduates will have a strategic vision of the firm and its international environment, thus will be well placed to develop their careers at junior levels. The teaching uses active learning methods: real and fictive project with real firms taking on real responsibility. The active learning methods combinated with the internship period means students will have extensive on-the-job experience by the time they graduate. Students will train for and take the Foundation level of PRINCE2® Project Management Institute’s CAPM® exam: an internationally recognized qualification. Graduates will be at ease with the new technologies. In-company projects and assignment Students develop their knowledge and practice by working on real projects during their internship and the completion of their professional thesis. They assist project and programme managers, develop new specific PM tools, market new products or research on PM best practices in their home countries. Working professionals address specific business issues through their professional thesis. Partner companies Accenture, Air France, Air Liquide, Airbus (Eads), Alcan, Alstom Transports, Cosmetique Active España, Decathlon, Delphi Harrison, Eurogroup Consulting, Framatome (Areva), Ibm France, Lesaffre Levures, Nexans, Bouygues, Orange

Programme structure Contact hours

Credits

Project Management Fundamentals

40

5

Web Project

25

5

Project Management

25

5

Strategic Choice

30

5

Research Methods

30

5

Elective: Project Management 2

15

3

Globalisation

15

3

Contact hours

Credits

Managing Finance for International Project

30

5

PRINCE2® Foundation

30

5

Effective Negotiation Skills

30

5

Strategy in Action

30

5

Marketing for International Projects

20

3

Managing Transformation Programmes

10

3

Business Game

-

2

Dissertation

-

5

Internship

-

-

Semester 1

Semester 2

Zhou Ting - Class of 2008 "I am very interested in project and program management, as it is a fast developing profession today. SKEMA has excellent resources for this Master programme: the professors are experts in project and program management, and students have many opportunities to attend professional project management conferences and workshops, which make students very motivated. I am now familiar with three different standards of project management: PMBOK, PRINCE2® and P2M. I am now a PM consultant in Singapore."

Programme Director Claire Dray

MSc International Project Management

45



MSc Project and Programme Management and Business Development

Programme taught in English at the Paris-La Villette campus and taught in French at the Lille campus. This programme is accredited by the Conférence des Grandes Ecoles. It is also PMI GACPM (USA) and APM (UK) accredited.

Career opportunities In every industry: project or programme director, PMO Pirector, programme manager, project manager, business engineer, cost engineer, industrial management controller, scheduler, estimator, quantity surveyor, consultant, information systems manager... Programme outline The main objective of the programme is to facilitate the dynamic development of participants’ managerial and entrepreneurial competencies, allowing them to enlarge their expertise, and to work as managers and leaders in the management of complex projects, and in an international and multicultural environment.

Why choose this programme → A work-and-study international programme taught by leading experts and researchers in project management → Personal and professional development: Intercultural Team & Social competencies workshop → At the forefront of PM discipline and practice: this curriculum is based on professional bodies’ standards and offers a full set of professional certifications in project management, cost engineering, maturity models → International workshops With a view to gaining the high academic and professional levels this course includes the preparation for the main Professional project management certifications: → The certifications 'Project Management Professional' (PMP®) and 'Certified Associate in Project Management' (CAPM®) and Program Management Professional (PgMP®) of Project Management Institute (PMI®) → The certifications 'Foundation' and Practitioner' levels from PRINCE2®, MSPTM → The certifications 'Interim Cost Consultant' (ICC), 'Certified Cost Engineer' (CCE) and 'Certified Cost Consultant' (CCC) and Earned Value Professional (EVP) of AACE International.(the Association for the Advancement of Cost Engineering) → The certification 'Project Management Coordinator' (PMC) of Project Management Association Japan (PMAJ) In-company projects and assignments Students develop their knowledge and practice by working on real projects during their internship and the completion of their professional thesis. They assist project and programme managers, develop new specific PM tools, market new products or research on PM best practices in their home countries. As working professionals, students address specific business issues through their professional thesis. Partner companies Accenture, Air France, Air Liquide, Airbus (Eads), Alcan, Alstom Transports, Cosmetique Active España, Decathlon, Delphi Harrison, Eurogroup Consulting, Framatome (Areva), Ibm France, Lesaffre Levures, Nexans, Bouygues, Orange Rodney Turner - PhD professor "This Master offers a unique combination of assets. First, participants are trained to achieve professional certifications from leading countries in PM such as the USA, UK, Japan… thus gaining added recognition in the world of project management. The second advantage lies in the content of the programme: we offer core courses in project management theory and practice, but also go one step further by teaching about PM as a strategy, and governance means, defining accountabilities and responsibilities in strategic decision-making. And lastly, the work-and-study format is an excellent combination both for students and professionals. By doing high-profile internships, students get a chance to enter the job market very easily; and professionals gain valuable knowledge and experience that boost their career and benefit their company."

Programme structure Hours

ECTS

PDUs

Professional Development

21

N/A

N/A

TICe

6

N/A

N/A

Project Management Fundamentals

40

5

40

PMBoK® - PMI®

40

5

40

Cost Engineering – AACEI

40

5

40

Financing and Health checking of projects

40

5

N/A

PRINCE2®

44

5

44

Managing Successful ProgrammesTM

44

5

44

Project & Programme Management for Enterprise Innovation - P2M PMAJ

24

5

24

Organisational Maturity Models & 6 Sigma

40

5

N/A

Organising Projects

40

5

N/A

Strategic Project Management

40

5

40

Project Portfolio and Programme Management

40

5

40

Managing European Commission projects

40

5

N/A

Project Performance Assessment

44

5

44

System Thinking and Soft Systems Modelling

40

5

N/A

Systems Dynamics

40

5

N/A

Team Management & Social Competencies

40

5

40

40+160

N/A

N/A

1600

30

International Students Orientation Week/French as a Second Language Course Professional Thesis & Internship

Programme Director Claire Dray

MSc Project and Programme Management and Business

47



MSc Logistics, Supply Chain and Project Management Programme taught in English at the Sophia Antipolis campus

Career opportunities Graduates of this MSc have high potential for recruitment in a wide range of industries and sectors. The field of logistics, supply chain and project management offers a variety of possible assignments and jobs ranging from generalist Supply chain management, project management to specialist purchasing, demand planning, logistics & transportation, as well as consulting positions. Programme outline The MSc in Logistics, Supply Chain and Project Management (LSCPM) provides a unique opportunity for acquiring a specialist qualification in the area of supply chain management, combined with a generalized one in Project Management. This MSc program is designed for practising professionals, mid-career managers and graduates seeking specialised training in the complementary fields of Supply Chain Management and Project Management at Managerial level.

Why choose this programme → Provides a Dual competency in Logistics, Supply Chain Management & Project Management → Offers the opportunity to get PMI® Professional certification (CAPM® or PMP®) → Trains students to operate a logistics self-assessment tool that is used worldwide: Global MMOG/LE. They obtain a certification for this consulting project → Collaborates with local companies who contribute to the programme design and who teach on the programme → Uses Innovative teaching techniques: games, simulations, web-based applications. In-company projects and assignments → IBM: Contributing to a manufacturing offshoring project. → Kone: Assessing the sustainability of their supply chain → Elaboration and evaluation of the purchasing strategy at Dow Corning. The methodology included a step by step approach as well as specific methods and criteria to revise the existing procurement strategy. Results achieved: Dow Corning’s methodology has been updated to incorporate the findings of that dissertation and the new methodology is being implemented globally

Programme structure The MSc consists of eight months of courses (from September until April), followed by a six-month placement in a company. Its programme is designed with a progressive shift from theory to practice. Semester 1 consists of the fundamentals of supply chain theory brought to life with the help of guided group discussions and project work in companies. Semester 2 courses are structured around projects dealing with real life supply chains. Contact hours

Credits

Globalisation

15

3

Research Method and Critical Thinking

30

5

Strategic Choices

30

5

Supply Chain Management 1

30

5

Digital Business Solutions

30

5

Project Management 1

30

5

Logistics Design and Planning 1

15

3

Contact hours

Credits

Business Game

30

2

Strategy in Action

30

5

Semester 1

Partner companies IBM, Koné, Thales Underwater Systems, Dow Corning Europe, Virbac, Façonnable, Galia, Schneider Electric have helped design this programme and they also contribute as guest speakers on the MSc. Recruiters of our students include Sap, IBM, Airbus Industries, Emerson, Nestle in various countries

Semester 2

Supply Chain Management 2

30

5

Arnaud Dugeay, Logistics Director, Koné France “In 2008, I invited students from the MSc in logistics to undertake the Global MMOG/LE exercise/supply chain evaluation at Koné. I was pleasantly surprised by the output and the quality of the recommendations made by the MSc students. Afterwards I took the opportunity to invite one of the students to do an internship in order to implement those recommendations. As a result of which Koné has been able to identify key steps for making its supply chain more socially responsible”.

Supply Chain Risk

30

5

Project Management 2

15

5

Logistics Design and Planning 2

15

3

Elective 3

15

3

Dissertation



5

Internship (summer Term)





Programme Director Marie Koulikoff-Souviron

MSc Logistics, Supply Chain ant Project Management

49



MSc Supply Chain Management and Purchasing

Programme taught in English at the Lille campus. This programme is accredited by the Conférence des Grandes Ecoles.

Career opportunities Supply chain management, information system manager, resources management, purchasing management, logistics and production management, material manager, category manager, buyer, warehouse manager, organisation consultant, quality manager, quality assurance engineer, auditor, consultant, safety and environmental engineer, risk manager... Programme outline The main objective of the programme is to facilitate the dynamic development of participants’ managerial and entrepreneurial competencies, allowing them to enlarge their expertise, and to work as managers and leaders in the management of operations, supply chain, organisation, performance, and international and multicultural environments.

Four main dimensions characterise the competence of a Supply Chain manager: Knowledge and Skills, Personal Characteristics, Experience and capacity to learn, adopt and adapt. Thus the programme has three dimensions: 1. The contents of the modules present all the knowledge and skills to be acquired as well as the personal characteristics to be developed 2. Work on internal projects and internships contribute to developing and to improving professional experience and, individual and team performance 3. The professional thesis integrates these dimensions and demonstrates the students’ capacity to apply knowledge reflectively and learn to learn critically.

Why choose this programme → An international professional faculty and students from all over the world: China, Japan, Vietnam, India, Senegal, Mexico, Morocco, Turkey, Northern Europe, Eastern Europe... → A programme based on the “process approach” of the SCOR Model (Supply Chain Operation Reference Model), the international standard developed by the Supply Chain Council (SCC). → A programme offering many international certifications, thus giving an international recognition to participants and boosting their careers. The preparation for BASICS (Basics of Supply Chain Management) of APICS® The Association for Operations Management; ASQ (American Society for Quality) certifications; Certified Quality Improvement Associate, Six Sigma Yellow and Green Belts; Project Management Professional (PMP®) and/or Certified Associate in Project Management (CAPM™) certifications of Project Management Institute (PMI®); ‘Foundation’ and ‘Practitioner’ levels certifications from PRINCE2®; Certification ‘Project Management Coordinator’ (PMC) of Project Management Association Japan (PMAJ); Certification ‘Associate Value Specialist’ (AVS) of Society of American Value Engineering International (SAVE International). In-company projects and assignments → Defining purchasing strategies: sourcing, price negotiation, RFP, purchasing negotiation with international buying. → Analyze, optimize and manage the process of the supply chain: forecasting, analyzing, increasing results. Professional thesis → Just-in-time and total quality management: a combination for success? → The advantages and the limits of the Green Supply Chain → The limits of E-procurement → Why, how and processes for the outsourcing of the supply chain. Partner companies Alcan, Areva, Auchan, Cadbury, Cap Gemini, Carrefour, Castorama, Credit Agricole Asset Management, Csc Peat Marwick, Edf-Gdf, Eds, Epicor Software Corporation, Heliogravure Didier Quebecor, Ingram Micro, Legrand, Kingfisher, Nissan Europe, Nocibe Parfumerie, Peugeot Citroen, Plastic Omnium, Rexel Developpement, Eurostar, Toyota, Valeo... Jérémy Pallot, Class of 2008 “This programme brings top academic knowledge, and the preparation to many professional certifications. It links business acumen with hands-on experience. It enables students to work and study at the same time, and it opens doors to new professional paths. The international courses and certifications taught in English, and the mix of students definitely give a global dimension to the programme. With the help of SKEMA Career Service, I found an internship at Priceminister.com and was hired there as a product manager straight after graduation. I recommend this programme to anyone interested in: supply chain high-quality courses, widely recognized French B-school, preparation to professional certifications and an international dimension.”

Programme structure Contact hours

Credits

Professional Development

14

N/A

TICe

6

N/A

Value Management and Value Engineering

35

5

Six Sigma Green Belt (ASQ)

39

5

PRINCE2®

39

5

SAP - ERP Management and typology

35

5

Sustainable Developpement

14

2

Team Management and Social Competencies

35

5

Purchasing Negociation

14

2

Industrial Purchasing

28

4

Service Purchasing

7

1

E-purchasing

7

1

International Purchasing

7

1

Commodity Purchasing - Hedging

7

1

Strategic Sourcing

7

1

Contract and Legal Risk Management

7

1

Demand/Supply Planning and Management and SCOR model

35

5

Inventory Management and Planning

14

2

Manufacturing

35

5

Deliver and Reverse Logistics

35

5

Basics of Supply Chain

35

5

Auditing - ASLOG model

14

2

Internal Project

450

15

Internship

850

N/A

Intake SCM

8

N/A

600

30

Master Thesis (including Research Methodology workshop) - can be combined with Internship

Programme Director Negar Armaghan

MSc Supply Chain Management and Purchasing

51



Business Administration & Management (BA&M) Programme Programme taught in French at the Lille campus

Programme outline This 12 month programme is aimed at French and international students with a university degree or equivalent (BAC+3). It aims to prepare students who have no previous knowledge of management for access to our postgraduate management programmes (Mastère Spécialisé or Master of Science). International students with a minimum required level of French will find the programme helpful in improving their French language skills even if they subsequently decide to follow an MSc taught in English.

Programme structure Contact hours

Credits

Finance and Management

48

3

Management Simulation

48

3

Marketing

48

3,5

Sales/Negotiation

48

3,5

The programme is taught via distance learning with e-learning modules (CrossKnowledge, Simultrain STS, ENI...). These are complemented by three days of face to face group sessions for each module. The schedule for the face to face sessions is planned at the beginning of the programme.

Human Resources

48

3,5

Industrial Management/Management/ Project Management

48

3,5

Strategy

48

3,5

This programme aims to: → Enable participants to reach the level in basic management subjects required for access to postgraduate management programmes (MSc and MS) → Allow students to acquire this knowledge at their own rhythm through distance learning modules followed by face-to-face group sessions thus ensuring that course content has been assimilated → Improve students’ language skills through courses and assignments → Attain a good level of computer literacy: students take the European Computer Driving Licence at the beginning of the programme and undergo further training if necessary to pass required modules successfully → Enable students to undertake an internship and gain work experience → Give students access to their chosen postgraduate programme after successful completion of the course.

ECDL

48

3,5

Languages

20

3

Contact hours

Credits

Know-how : Managing people

72

5

Know-how : Managing teams

72

5

4-6 months

20



52

BAM Bridge Programme

Semester 1

Semester 2

Internship (optional)

MSc Preparatory Programme

Programme taught in English at Sophia Antipolis, Paris-La Défense, and Suzhou (China)*

Programme outline One-year general international management programme that prepares students for an MSc at SKEMA Business School. This programme is aimed at students from France and abroad who have an initial three-year university degree. This programme aims to: → Enable Bachelor's graduates to meet the requirements for doing an MSc at SKEMA → Bring non-business graduates up to speed with business fundamentals → Give students necessary in-company work experience → Improve students English language level before taking on an MSc taught in English. This programme is worth a total of 63 credits, 20 of which will be earned through a six to eight-month internship. Students who follow this one-year programme will be sure of a solid general knowledge in management, an area of specialisation and up to eight months of in-company experience.

Programme structure Contact hours

Credits





Contact hours

Credits

Diversity Management

30

4

Financial Policy

30

4

Marketing Management

30

4

Information Systems & Knowledge Management

30

4

Strat1: Strategic Position & Economic Intelligence

30

4

Sustainable Development

30

4

TOEFL/TOEIC seminar (students will be asked to reach a TOEIC score of 830 points in order to move on to the final specialisation year)





One choice of elective

15

3

English: Business Skills/ TOEFL/TOEIC exam



2

Sports



4

Contact hours

Credits

Work Experience + Report



20

On-line courses: Managerial Skills in Project Management



10

Pre-semester 1 Intensive pre-sessional course covering basic disciplines (Marketing and Finance)

Semester 1

Academic semester coverting core business studies subjects

Semester 2

* N.B: the MSc Preparatory Programme in Suzhou is open only to non-French students

MSc Preparatory Programme

53



Applying Requirements: MSc 

→ Have a four-year degree or equivalent (or, in some cases, a three-year degree plus substantial professional experience) → Have a good score in one of the following English language tests: TOEFL (580 written test / 237 on computer aid and 92 on Internet), TOEIC (830), IELTS (6.5) or equivalent Note: no English language test score is required for students who have a degree from an English speaking University. → A GMAT or GRE score will be to the candidate’s advantage

Requirements: MSc Preparatory Programme

Calendar

Recruitment is carried out throughout the year with applications being processed on a rolling admissions basis.However, given the limited number of places, candidates are advised to apply as early as possible.

How to apply

The application form can be downloaded from www.skema.edu. Candidates who are students should send their application package (2 recommendation letters, resume, official academic transcripts and copy of diploma) to:

→ Have a three-year Bachelor’s degree or equivalent. → A TOEFL, TOEIC or IELTS score report proving a sufficient level of English. Note: no English language test score is required for students who have a degree from an English speaking University. → A GMAT or GRE score will be to the candidate’s advantage

Vanessa Gaud Postgraduate Admissions SKEMA Business School Rue Dostoïevski BP085 06902 Sophia Antipolis Cedex – France E-mail: [email protected] Phone: +33 (0)4 93 95 32 07 Fax: +33 (0)4 93 95 44 88

BA&M

Candidates who are working should send their application package to:

Appl

→ Have a three-year Bachelor’s degree or equivalent. → TEF level 3+, DALF, DELF level B1+ or TCF level 3+ or equivalent.

Selection

The selection is in two parts:

1. Eligibility: application form A selection committee examines the application form taking into account the candidate's qualifications and professional experience.

2. Admission: If the application form is judged satisfactory, candidates undergo a face-to-face, or telephone interview. The purpose of this interview is to enable the selection committee (made up of professors and professionals) to understand the candidate’s reasons for applying for the programme and what he or she hopes to gain from the programme in terms of career plan. The interview which lasts about 30 minutes is based on a typical job interview. Successful candidates will be admitted on the basis of the application form and the interview.



54

Applying

Annick Dubray Postgraduate Admissions - Continuing Education SKEMA Business School Avenue Willy Brandt 59777 Euralille - France E-mail: [email protected] Phone: +33 (0)3 20 21 59 56/93 Fax: +33 (0)3 20 21 59 62

Practical Information Tuition fees

Settling in

Preparatory programme/BA&M + MSc: € 17,000 MSc: € 11,985 Documentation fees: € 120

Integration week, team building, intensive management seminars and free French language classes are all available to SKEMA students to help them settle into life here.

Immigration, visa and residence permit

Student societies and clubs

Students coming from the European Union In order to live in French territory, students need an identity card or passport.

In French business schools, societies and clubs are typically very important and SKEMA takes care to nurture and prioritise this exciting and rewarding part of student life.

Non - European students Before coming, they must obtain a student visa from the French Consulate in their country of origin. The VLS-TS (long stay student visa) allows students to stay in France for a study period from 91 days to 12 months without having to apply for a resident permit (some formalities still have to be done). More information is available on the CampusFrance website: www.campusfrance.org

At SKEMA, you will be able to enjoy the energy and enthusiasm of over 65 different student societies and clubs which are funded by SKEMA, the Student Union and sponsors. Members of these societies and clubs take on real responsibility which is often transferable and relevant to their careers. Above all, these societies are an opportunity to live life to the fullest and share in unforgettable experiences while creating friendships.

pl Accommodation

Accommodation services exist on all campuses and have databases of over 1,000 lodgings on offer. the service can be accessed via the school website and is reserved exclusively for SKEMA Business School students. Note that the Sophia-Antipolis campus has a private residence on its premises. On other campuses, the school has developed partnerships with public and private residences.

Practical Information

55



Skema Business School’s Programmes

Ecole Supérieure des Hautes Etudes en Management (ESDHEM) Prep School + French Licence > Management > Law Programme Grande Ecole > Master of Science in Management Programme Grande Ecole - Continuing Education > Master in Management for working professionals Specialised Masters > Analyse Financière Internationale > Audit, Contrôle de Gestion et Systèmes d’Information > Finance et Gestion de Patrimoine > Finance de Marchés, Innovations et Technologies > Gestion Fiscale de l’Entreprise > Ingénierie et Gestion Internationale de Patrimoine > Intelligence Economique et Management des Connaissances > Management de la Chaîne Logistique Achats > Management des Projets et Programmes > Management Stratégique du Développement Durable > Marketing Direct et Commerce Electronique > Marketing Management par la Qualité > Stratégie et Management de la Communication > Stratégie et Management des Ressources Humaines

S

Masters of Science (MSc) > Auditing, Management Accounting & Information Systems > Information Systems Management > Corporate Finance > Financial Markets & Compliance > International Finance > Human Resources Management > Applied Economics > Entrepreneurship and Innovation > Doing Business in Asia > Events and Meetings Management > International Business > International Marketing and Business Development > Luxury and Fashion Management > Strategic Tourism Management > Web-Marketing and Project Management > International Project Management > Project and Programme Management and Business Development > Logistics, Supply Chain and Project Management > Supply Chain Management & Purchasing Modular Master of Business Administration (MBA) Doctoral programmes > In partnership with IAE of Aix en Provence, University of Nice Sophia Antipolis and University of Lille II > European Doctoral Programmes (EDOKMA) > PhD Management Sciences > PhD Strategy, Programmes & Project Management SKEMA Executive > Executive Education including open programmes, customised programmes and diploma courses

Business School

www.skema.edu

Vanessa Gaud Postgraduate Admissions SKEMA Business School 60 rue Dostoïevski - BP 085 - 06902 Sophia Antipolis Cedex - France E-mail: [email protected] Tél: +33 (0)4 93 95 32 07 - Fax: +33 (0)4 93 95 44 88

Annick Dubray Postgraduate Admissions - Continuing Education SKEMA Business School Avenue Willy Brandt - 59777 Euralille - France E-mail: [email protected] Tél: +33 (0)3 20 21 59 56/93 - Fax: +33 (0)3 20 21 59 62

January 2010. Non contractual document .

Bachelors > EAI (Euro American Institute) > ACI (Académie Commerciale Internationale)