shirt Gap, $50 je a ns DSTLD, $65 F i e l d Jack e t Peter Manning, $178 boots Red Wing, $265
www.PrimerMagazine.com
about the author
Style isn’t expensive. I started Primer because I was so frustrated by men’s magazines touting ridiculously priced designer brands and passing them off like normal guys have to buy them if they want to dress well. I’m sure that $600 shirt is nice, but I’m never going to buy one, even if I had that kind of money. I always felt like magazine editors were lazy – anyone can put together a stylish look with access to the world’s top designers and when money isn’t a factor. Building great looking outfits from everyday stores while on a budget can be a frustrating task. That’s why I put together these 23 looks. My hope is they can inspire you to build and expand your personal style with most items costing less than $60.
shirt H&M, $18
If you have any questions or just want to share your thoughts, you can always email me at
[email protected]. Hope you like them! Andrew Snavely Editor & Founder www.PrimerMagazine.com
je a ns Gap, $40 Wa t c h The Fifth, $150 boots Red Wing, $226
s w e at er H&M, $49 je a ns J.Crew, $125 Fl ask Amazon, $18 Wa t c h Casio, $41 Wa t c h s t r a p Clockwork, $22 Bl a nk et Pendelton, $99 boots Chippewa, $150 w hisk ey Evan Williams, $20
Casual
smart casual
dress
bl a zer Banana Republic, $230 cot ton shirt H&M, $25 tie The Tie Bar, $25 wa t c h MVMT, $120 P o c k e t Squa r e Kohls, $25 Chinos Bonobos, $98 W ingtips Nunn Bush, $68
Casual
smart casual
dress
s w e at er J.Crew Factory, $50 d e n i m SHIRT Zara, $40 je a ns Levi’s, $47 wa t c h Bulova, $125 boots Red Wing, $295 knife Opinel, $13
Casual
smart casual
dress
A STRONG BASE
TWO WAYS c h a m b r a y s h i r t : J. Crew Factory, $28 G r a y d e n i m : Dockers, $35
b o o t s : Red Wing, $226 D e n i m j a c k e t : Levi’s, $80 K n i t t i e : J. Crew Factory, $20
b o o t s : Thursday Boot Co., $149 J a c k e t : H&M, $129 wa t c h : Brathwait, $185
bom be r jack e t Zara, $50 s w e at er H&M, $25 ox f o r d Uniqlo, $30 chinos Uniqlo, $30 sne a k ers Converse, $65 Wa t c h Timex, $180 Sungl a sses Amazon, $20 br ace l e t s t
Casual
smart casual
dress
s w e at er J.Crew Factory, $27 chinos Levi’s, $50 boots Clarks, $130 Sungl a sses AO, $59 wa t c h Timex, $40
Casual
smart casual
dress
jack e t Amazon, $44 s w e at er Old Navy, $25 shirt H&M, $20 (in-store) je a ns Levi’s, $70 wa t c h MVMT, $135 sne a k ers CombatGent, $85
Casual
smart casual
dress
s w e at er Uniqlo, $39 shirt Levi’s, $46 pa n t s Old Navy, $19 b e lt Dstld, $45 wa t c h Nixon, $125 Socks Express, $10 Gl asses Warby Parker, $95 boots Steve Madden, $100
Casual
smart casual
dress
Sw e a t e r Gap, $60 Shirt J.Crew Factory, $32 B e lt H&M, $6 Wa t c h Asos, $25 Slim Je a ns Levi’s, $70 sne a k ers Zara, $70
Casual
smart casual
dress
s w e at er Lands’ End, $20 Shirt LL Bean, $35 Wa t c h Orient, $325 tie The Tie Bar, $19 socks J.Crew, $14.50 br iefc a se Kenneth Cole, $85 pen Cross, $30 cologne Polo, $25 Slim Je a ns Levi’s, $98 chukk a boot Florsheim, $120
Casual
smart casual
dress
A STRONG BASE
DAY to NIGHT V-n e c k s w e a t e r : Gap, $70 t e x t u r e d t r o u s e r s : Dockers, $79 b l a c k s n e a k e r s : Combatant Gentleman, $85 wa t c h : Seiko, $137 b l a z e r : H&M, $80
fau x S h e r l i n g J a c k e t Asos, $105 s w e at er J.Crew Factory, $35 shirt Old Navy, $35 je a ns Levi’s, $50 wa t c h Citizen, $105 Su ede Ch u k k a s J.Crew, $148 B e lt J.Crew, $30 sungl a sses Randolph Engineering, $126
Casual
smart casual
dress
bl a zer H&M, $70 shirt H&M, $17 knit tie H&M, $12 T ige r’ s E y e br acl e t Cheap NATO Straps, $7 wa t c h MVMT, $135 S l i m f i t Pa n t s Levi’s, $35 C a p toe dr ess boots Stacy Adams, $155 b e lt Fossil, $30 sungl a sses
Casual
smart casual
dress
f i e l d m ech a n ic Jack e t J.Crew, $198 Wa ff l e T e x t u r e S h i r t H&M, $15 s t r e t c h s e lv e d g e d e n i m Gap, $108 R ib K nit Be a nie H&M, $6 wa t c h Seiko, $99 w ingtop boots Clarks, $90 desert sc a r f Rothco, $10
Casual
smart casual
dress
jack e t J.Crew Factory, $64 shirt RVCA, $60 je a ns Dstld, $75 wa t c h Timex, $30 b e lt Anson Belt, $50 boots Danner, $150 b a c k pa c k Ecocity, $40
Casual
smart casual
dress
THESE BOOTS WILL
TAKE YOU ANYWHERE R e d W i n g B e c k m a n i n b l a c k c h e r r y: Red Wing, $349
vest J.Crew Factory, $40 Sw e a t e r J.Crew Factory, $35 s w e at er St. John’s Bay, $50 b e lt Amazon, $8 Wa t c h Brathwait, $185 S l i m pa n t s Old Navy, $32 socks Old Navy, $10 Boots or sne a k er s Chippewa, $280 / Nike, $80 Casual
smart casual
dress
shirt Old Navy, $28 je a ns Levi’s, $70 B e lt Fossil, $35 wa t c h Nixon, $97 socks Kohls, $14 boots Red Wing, $270 k nife mone y cl ip Gerber, $37
Casual
smart casual
dress
q u i lt e d j a c k e t J.Crew , $198 s w e at er Banana Republic, $45 shirt Uniqlo, $30 knit tie The Tie Bar, $19 B e lt Nautica, $23 Wa t c h Orient, $197 chinos Banana Republic, $70 shoes Calvin Klein, $128 sungl a sses Ray-Ban, $112 br ace l e t Cheap NATO Straps, $6
Casual
smart casual
dress
jack e t Lands’ End, $80 Ox f o r d s h i r t Uniqlo, $20 Pa n t s Dockers, $50 wo o l t i e Dapper, $25 Tie Bar J.Crew, $40 b e lt J.Crew Factory, $25 wa t c h Aibi, $41 bag Kenneth Cole, $90 Boots Clarks, $75
Casual
smart casual
dress
Need more style inspiration? View the full Getup archive at www.primermagazine.com/tag/the-getup Or specific categories: • Casual style • Smart casual style • Professional style • Fall style
